[Blog category]
Outbound, ads and funnel playbooks with the numbers behind them.
102 articles · Page 4 of 5
Lead segmentation groups your leads into smaller lists, enabling a more targeted campaign. In this article, you will learn how to segment your lead list effectively.
Michel Lieben
AI lead generation uses AI tools to find and engage potential customers. Learn more about AI lead generation in this ultimate guide.
Funmito Obafemi
AI in sales is the use of AI technologies to streamline various aspects of the sales processes. Learn more about the use of AI in sales in this guide.
Funmito Obafemi
Discover how AI enhances sales calls with real-time insights, coaching, and analytics to boost conversion rates and improve sales team performance.
Funmito Obafemi
Discover the best way to track job changes automatically with Clay! Stay ahead by monitoring executive and contact job changes effortlessly. Click to learn how!
Michel Lieben
Clay API is a no-code or low-code platform that lets you connect different tools to its system without having to write any code yourself.
Funmito Obafemi
Many businesses generate a high volume of leads, but very few convert. Lead quality is defined by how closely a potential lead aligns with the characteristics of an ideal business customer who has the interest, need, and readiness to make a purchase
Michel Lieben
If the impulse is to jump right in and start crafting that cold email, resist it. The best cold emails don’t feel cold at all. By the time they land in the prospect’s inbox, they have already gone through some critical stages: research, relevance, and timing. The message is just the formality; the real work began before you hit the “send” button
Funmito Obafemi
Sales prospecting has become increasingly competitive in recent years as businesses are constantly seeking new ways to reach their target audience and stand out in a crowded market. So how do you stand out? The short answer: leverage video in your sales prospecting.
Michel Lieben
Clay’s AI formula generator develops functions that improve your prospecting workflow in your Clay table. It prevents you from engaging in repetitive tasks, preserves your Clay credit, and ensures you have clean data.
Michel Lieben
Many sales teams are under immense pressure to drive revenue. They need to generate a list of qualified leads, nurture them, close deals, and deliver great customer service while working hard to meet their quota. As a result, they are always on the lookout for new tools and technologies that can streamline their processes and enable them to work effectively. In this article, you will learn how to build a sales software stack, especially if you deal with outbound marketing.
Michel Lieben
Targeting a company running ads on LinkedIn is ideal to boost your sales efforts and drive revenue growth. Let’s look at the step-by-step method in this article
Funmito Obafemi
You can get started with cold emails for almost nothing. By taking advantage of the trials version of cold email software, we can set up a complete lead generation automated process
Michel Lieben
Using your prospect's first name, last name and company name you can retrieve their contact information. You can also retrieve their information using a domain name only, by specifying the position you are looking for.
Michel Lieben
So, you have figured out your buyer persona and built your lead list of 200 people. Now, what happens if you can’t validate emails for 40% of your leads? Would you let the 80 contacts go without you reaching them? Absolutely not! In this article, you will learn how to find valid email addresses for the prospects on your lead list.
Michel Lieben
BuiltWith allows you to build lists of websites based on the technologies they use, by keyword, by industry and much more. These features allow you to create highly accurate prospect files.
Michel Lieben
LinkedIn is one of the most powerful B2B prospecting tools on the market. Using the Sales Navigator, you can filter your prospects by industry, role in the company, job title and a lot more.
Michel Lieben
By joining a LinkedIn group, a person typically demonstrates an interest in gaining further knowledge or sharing their knowledge on the subject. Let's take advantage of that to find interested leads.
Michel Lieben
Events are often put together by field experts whose goal is to spread the word about their solutions. By attending a LinkedIn event, someone typically shows that they're interested in learning more on the subject.
Michel Lieben
Using your prospect's first and last name and company name, you can retrieve their contact information. Better yet, you can use the domain name and associate the title of the person you are looking for to find their email address.
Michel Lieben
Data enrichment refines raw data with more detailed, accurate information for an effective and targeted outreach. Learn more about how to use data enrichment to boost your B2B sales efforts in 2025.
Funmito Obafemi
Cleaning up your email address database is an essential task to maintain your domain's reputation. There are several solutions, among them, EmailListVerify.
Michel Lieben
Most sales processes that involve manual operations are time-consuming. You could spend days sending messages individually to hundreds or thousands of prospects on your lead list. Or you may find it challenging to analyze data and easily gain insights. In this article, you will learn about what AI in sales means and how you can leverage it for sales. You will also learn about some AI tools that can quicken your sales process and yield results.
Michel Lieben
Learn five Clay’s AI formula prompts that streamline your workflow, improve your sales processes, and drive long-term business growth.
Michel Lieben
