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Lead Generation

Unlock practical insights to improve your lead generation results.

54 articles · Page 1 of 3

The Funnel That Books Us 100+ Meetings Every Month
JUL 31, 2026

The Funnel That Books Us 100+ Meetings Every Month

ColdIQ books more than 100 meetings a month through a funnel that has kept the same three-stage shape for three years, generating 40,000 monthly website visitors from search, LinkedIn, cold outbound, YouTube and webinars, capturing them through contextual lead magnets, email sequences, newsletter CTAs and visitor de-anonymization, then converting 70% of deals through one or two sales-led calls on Google Meet. The tool list turned over repeatedly across those three years while the structure stayed fixed, and the same funnel is now being used to take the new ColdIQ platform to $1M ARR.

Michel LiebenMichel Lieben
Only Email Leads Who Want to Buy From You
JUL 16, 2026

Only Email Leads Who Want to Buy From You

Cold email fails when it is sent to a static list where everyone gets the same message on the same day, regardless of whether they are in-market. Buying signals fix the timing by telling you who is in motion, so your outreach carries a real reason instead of a generic hook. Signals come from three sources: first-party behavior in your own ecosystem like product usage, website visits, engagement, and call transcripts; second-party intent shared by partners through champion tracking, affinity overlap, and marketplaces; and third-party data from external providers covering technographics, funding, job openings, news, and firmographics. Each source has tools that capture it, from Clay and Common Room to PredictLeads, Apify, and Prospeo. Put the signals to work by picking one that maps to your offer, qualifying it against firmographics, finding the person and a verified email, then writing the opening around the trigger itself.

Michel LiebenMichel Lieben