
Fay is a no-code AI agent platform where non-technical teams describe a workflow in plain language and Architect builds, configures, and deploys the agent in minutes
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Get startedFay is recommended for non-technical operations teams in customer ops, people ops, finance, IT, procurement, compliance, revenue ops, and supply chain who want to automate workflows with AI agents without writing code. It works best for companies that want to test value first through a free five-day Proof Week on their own data.
Fay offers a Launch plan for $799/month billed yearly, including all AI agents, unlimited AI credits, premium data sources, priority support, and a shared customer success manager. A hands-on Accelerate plan with custom pricing is available for growing teams needing deeper data, private connectors, dedicated onboarding, and personalized support. Both plans require booking a demo to get started, with no explicit mention of a free trial.
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Fay requires basic configuration where you connect your data sources and set up your account preferences, which can be done solo in minutes. Afterward, customize scoring rules and workflows to tailor lead qualification and outreach, typically taking a few hours.