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  1. Home
  2. AI MARKETING TOOLS
  3. Retention & Loyalty Tools

Best Retention & Loyalty Tools Tools

Retention and loyalty tools help businesses keep their existing customers engaged and reduce the number who stop buying. A retail company might use customer loyalty software to automatically send discount codes to shoppers who haven't made a purchase in 30 days, or reward frequent buyers with early access to sales. The technology works by collecting information from different places where customers interact with a business, like their website visits, purchase history, email clicks, and app usage. This data gets fed into systems that can spot patterns and calculate things like how likely someone is to cancel their subscription or how much they might spend over time. The software then creates targeted campaigns, suggests products customers might want, or triggers automated emails based on specific behaviors. Companies get detailed reports showing churn rates, customer lifetime value, and which retention efforts actually work. These tools focus specifically on existing customers, unlike CRM systems that manage all contacts or marketing platforms that primarily target new leads. A customer retention platform analyzes post-purchase behavior to predict who might leave and takes action to prevent it. While a CRM stores customer information and a marketing automation tool sends promotional emails to prospects, client retention tools dig into usage patterns and spending habits to keep current customers happy and buying more. Businesses use these systems to run point-based rewards programs, set up referral campaigns, and create VIP tiers for their best customers. An online store might trigger abandoned cart emails and offer personalized product recommendations. A software company could monitor which features users aren't adopting and automatically reach out with training resources. Hotels use loyalty program management to track guest preferences and offer room upgrades. These platforms turn customer data into predictable revenue streams, and as more businesses realize the cost of acquiring new customers keeps rising, churn prevention software becomes more essential for maintaining steady growth.

See also:

AI Voice Transcription
Best AI Marketing Tools
AI Email Personalization
Attribution Modeling
AI for Google Ads
WhatsApp & Messenger Automation
Customer Segmentation & Scoring
AI Video Editors
Brand Voice Generators
Customer Journey Mapping
Scal-e

Scal-e

Agile cloud platform for customer acquisition

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Pricing

Free

Key Features

Scal-e core functionality
User-friendly interface
Regular updates and improvements
Scal-e

Scal-e

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Scal-e is a cloud marketing platform for unified customer data, personalization, and loyalty. It improves acquisition and retention with privacy-focused, all-channel campaign management.

Best For

Enterprises
SMB
Startups
Aivanti

Aivanti

AI-powered assistant for customer support.

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Pricing

Starting at $19

Key Features

24/7 personalized customer support
Reduce support tickets significantly
No-code AI integration
Aivanti

Aivanti

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Aivanti is a no-code AI assistant that reduces support tickets by 60% and boosts leads by 40%. It provides 24/7 personalized customer support and streamlines workflows for better productivity.

Best For

SMBs
Mid-market
Permut

Permut

AI agents turning feedback into revenue.

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Pricing

Free

Key Features

Permut core functionality
User-friendly interface
Regular updates and improvements
Permut

Permut

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Permut is an AI agent platform that turns customer feedback into real-time insights and revenue growth. It delivers personalized, brand-aligned conversations with seamless CRM integration and automated action.

Best For

Enterprises
SMB
Startups
Shaped

Shaped

AI-powered personalized search and recommendations.

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Pricing

Free

Key Features

Shaped core functionality
User-friendly interface
Regular updates and improvements
Shaped

Shaped

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Shaped delivers AI-powered search, recommendations, and personalization to boost user engagement and conversions quickly. It unifies data signals for real-time, scalable, and customizable ranking across platforms.

Best For

Enterprises
SMB
Startups
Coho AI

Coho AI

AI-powered personalization boosting revenue growth

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Pricing

Free

Key Features

Coho AI core functionality
User-friendly interface
Regular updates and improvements
Coho AI

Coho AI

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Coho AI delivers real-time personalized user journeys and smart automation to boost retention and revenue. Quickly segment users, act on insights, and maximize lifetime value effortlessly.

Best For

Enterprises
SMB
Startups
AnyRoad

AnyRoad

AI-powered experiential marketing and analytics platform

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Pricing

Pricing not listed; talk to sales.

Key Features

AI-powered insights
Automated booking and ticketing
Guest data capture
AnyRoad

AnyRoad

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AnyRoad is an AI-powered platform that simplifies event management and drives customer loyalty through data-driven insights and seamless guest experiences. It combines booking, feedback, and analytics to boost experiential marketing impact.

Best For

Scale-ups
SMBs
Mid-market
Enterprise
Airship

Airship

Cross-channel customer experiences powered by AI

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Pricing

Pricing not listed; talk to sales.

Key Features

Personalized cross-channel customer experiences
AI-powered campaign optimization
Real-time zero- and first-party data
Airship

Airship

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Airship delivers personalized, AI-powered cross-channel customer experiences that boost conversions and loyalty. It enables real-time, unified messaging across mobile, web, email, SMS, and more.

Best For

SMBs
Mid-market
Enterprise
Ascenda

Ascenda

Loyalty-as-a-service boosting marketing ROI

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Pricing

Free

Key Features

Ascenda core functionality
User-friendly interface
Regular updates and improvements
Ascenda

Ascenda

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Ascenda is a loyalty-as-a-service platform that boosts marketing ROI with personalized rewards and engagement. It drives acquisition, retention, and revenue growth effortlessly for leading financial brands.

Best For

Enterprises
SMB
Startups
Behamics

Behamics

Behavioral Science and AI platform.

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Pricing

Free

Key Features

Behamics core functionality
User-friendly interface
Regular updates and improvements
Behamics

Behamics

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Behamics uses behavioral science and AI to optimize product performance and customer engagement. Its platform offers diagnostics, nudges, and ad copilot tools for measurable results.

Best For

Enterprises
SMB
Startups
Champion

Champion

AI-powered platform for customer advocacy

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Pricing

Free

Key Features

Champion core functionality
User-friendly interface
Regular updates and improvements
Champion

Champion

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Champion is an AI-powered platform that turns customers into advocates to boost sales, retention, and pipeline growth. It identifies advocates, tracks usage, and accelerates deals with seamless reference connections

Best For

Enterprises
SMB
Startups
Eclipse AI

Eclipse AI

AI-powered customer feedback analytics platform

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Pricing

Free

Key Features

Eclipse AI core functionality
User-friendly interface
Regular updates and improvements
Eclipse AI

Eclipse AI

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Eclipse AI unifies customer feedback into one platform and delivers AI-powered insights to improve CX and reduce churn. Save time on analysis and make data-driven decisions effortlessly

Best For

Enterprises
SMB
Startups
Giftpack AI

Giftpack AI

All-In-One Global Corporate Gifting Made Easy

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Pricing

Free

Key Features

Giftpack AI core functionality
User-friendly interface
Regular updates and improvements
Giftpack AI

Giftpack AI

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Giftpack helps HR managers, marketers, sales teams, and other professionals give personalized gifts globally. It automates the gifting process through AI-driven personalization, offering a diverse catalog, handling logistics, and consolidating management to improve relationships.

Best For

Enterprises
SMB
Startups
GrowSurf

GrowSurf

Turnkey referral program software, no dev.

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Pricing

Free

Key Features

GrowSurf core functionality
User-friendly interface
Regular updates and improvements
GrowSurf

GrowSurf

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GrowSurf is referral program software that automates customer acquisition with fast setup and AI-powered optimization, boosting growth and ROI.

Best For

Enterprises
SMB
Startups
Konverse AI

Konverse AI

Powerful No Code Multichannel AI Chatbot

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Pricing

Free

Key Features

Konverse AI core functionality
User-friendly interface
Regular updates and improvements
Konverse AI

Konverse AI

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AI-Powered Unified Customer Experience Platform helps businesses transform customer engagement, drive growth, and enhance operational efficiency. It achieves this by providing AI-driven tools like Conversational AI, Marketing AI, and AI-powered auditing, optimizing different aspects of the business.

Best For

Enterprises
SMB
Startups
Rejoiner

Rejoiner

Retention marketing platform with expert support

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Pricing

Free

Key Features

Rejoiner core functionality
User-friendly interface
Regular updates and improvements
Rejoiner

Rejoiner

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Rejoiner is an intelligent retention marketing platform combining email, SMS, and expert support to boost revenue and engagement. It delivers fully managed campaigns with dynamic segmentation, automation, and personalized content for ecommerce growth.

Best For

Enterprises
SMB
Startups
Revotas

Revotas

Customer Experience Platform

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Pricing

Pricing not listed; talk to sales.

Key Features

Orchestrate campaigns triggered by behavior
Personalize messages at individual level
Segment based on behaviors
Revotas

Revotas

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Revotas helps businesses increase engagement, revenue, loyalty, and ROI. It orchestrates personalized, data-driven campaigns across various channels like mobile, email, social media, and paid search.

Best For

SMBs
Mid-market
Enterprise
SalesGroup AI

SalesGroup AI

AI customer service and reviews platform

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Pricing

Free

Key Features

SalesGroup AI core functionality
User-friendly interface
Regular updates and improvements
SalesGroup AI

SalesGroup AI

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All-in-one AI platform for customer service, reviews, live chat, and engagement to boost loyalty and streamline workflows

Best For

Enterprises
SMB
Startups
Surva.ai

Surva.ai

Review and testimonial collection on autopilot

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Pricing

Free

Key Features

Surva.ai core functionality
User-friendly interface
Regular updates and improvements
Surva.ai

Surva.ai

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Surva.ai automates review and testimonial collection with AI surveys and triggered APIs to reduce churn and boost conversions

Best For

Enterprises
SMB
Startups
WebEngage

WebEngage

Unified customer data platform for retention.

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Pricing

Pricing not listed; talk to sales.

Key Features

Unify customer data securely
Automate personalized campaigns
Real-time behavioral segmentation
WebEngage

WebEngage

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WebEngage unifies customer data to personalize and automate marketing campaigns, boosting retention and revenue.

Best For

SMBs
Mid-market
Enterprise
Userpilot

Userpilot

Drive product growth with user insights.

View

Pricing

Starting at $299

Key Features

User onboarding guidance
Product analytics reports
In-app engagement tools
Userpilot

Userpilot

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Userpilot drives product growth with user onboarding, in-app engagement, feedback, and analytics. It helps increase adoption, retention, and revenue through actionable user insights.

Best For

Startups
Scale-ups
SMBs
Iterable

Iterable

AI-powered platform for personalized customer engagement

View

Pricing

Free

Key Features

Iterable core functionality
User-friendly interface
Regular updates and improvements
Iterable

Iterable

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Iterable is an AI-powered communication platform that delivers personalized, real-time customer engagement to boost loyalty and sales.

Best For

Enterprises
SMB
Startups
Monetate

Monetate

AI-powered platform for personalized digital experiences.

View

Pricing

Free

Key Features

Monetate core functionality
User-friendly interface
Regular updates and improvements
Monetate

Monetate

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Monetate is an AI-powered Experience Optimization Platform that delivers personalized, secure digital experiences and data-driven testing for growth. It unifies personalization, experimentation, and recommendations to boost loyalty and performance at scale.

Best For

Enterprises
SMB
Startups
Bird

Bird

AI-powered platform for customer lifecycle management.

View

Pricing

Free

Key Features

Bird core functionality
User-friendly interface
Regular updates and improvements
Bird

Bird

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Bird is an AI-powered marketing platform that unifies customer data and automates personalized campaigns to boost conversion and revenue growth.

Best For

Enterprises
SMB
Startups
Botanalytics

Botanalytics

Conversational analytics for continuous improvement.

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Pricing

Free

Key Features

Botanalytics core functionality
User-friendly interface
Regular updates and improvements
Botanalytics

Botanalytics

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Botanalytics offers simple, powerful conversational analytics to improve AI bots by tracking user behavior, retention, and conversation flows for continuous optimization.

Best For

Enterprises
SMB
Startups
ProfitWell

ProfitWell

Complete billing and payments infrastructure management

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Pricing

Free

Key Features

ProfitWell core functionality
User-friendly interface
Regular updates and improvements
ProfitWell

ProfitWell

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Paddle is an all-in-one payments infrastructure that automates billing, tax, compliance, and subscription management to drive SaaS and app growth. It boosts revenue, reduces churn, and handles global payment operations as your merchant of record.

Best For

Enterprises
SMB
Startups
SMSBump

SMSBump

Drive revenue with AI-powered loyalty solutions.

View

Pricing

Free

Key Features

SMSBump core functionality
User-friendly interface
Regular updates and improvements
SMSBump

SMSBump

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Yotpo drives revenue growth with AI-powered reviews, loyalty rewards, and customer engagement tools. Boost sales, retention, and referrals through personalized marketing solutions.

Best For

Enterprises
SMB
Startups
Growave

Growave

Retention platform driving growth with loyalty.

View

Pricing

Free

Key Features

Growave core functionality
User-friendly interface
Regular updates and improvements
Growave

Growave

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Growave is a Shopify retention platform with Loyalty, Referrals, Wishlists, and Reviews tools that boost repeat purchases and customer growth.

Best For

Enterprises
SMB
Startups

Frequently Asked Questions

What are retention & loyalty tools?

Retention & loyalty tools help businesses keep customers engaged and reward repeat purchases to increase loyalty and lifetime value.

What can retention & loyalty tools do?

They track customer behavior, create rewards programs, and send personalized offers to boost repeat sales and reduce churn.

How do retention & loyalty tools work?

They collect customer data, segment audiences, and automate rewards or messages based on purchase patterns and engagement.

Are retention & loyalty tools easy to set up?

Most tools offer simple setups with guided workflows and integrations, allowing launch within hours or days.

Are retention & loyalty tools free?

Some tools offer free plans or trials, but most have paid tiers based on customer volume and features.

What is the common retention & loyalty tools pricing?

Pricing typically ranges from $30 to $300+ per month depending on features like automation, rewards types, and customer limits.

What are the types of retention & loyalty tools?

Common types include points programs, VIP tiers, referral incentives, cashback offers, and personalized messaging platforms.

Do retention & loyalty tools work with email?

Yes, most integrate with email to send personalized rewards, updates, and engagement campaigns automatically.

What are the best retention & loyalty tools?

Popular tools include Smile.io, LoyaltyLion, Yotpo, and Annex Cloud for comprehensive engagement and reward features.

What are common retention & loyalty tools integrations?

They commonly integrate with ecommerce platforms, email marketing, CRM systems, and payment gateways for seamless workflows.