
Simon Heaton
Director of Growth Marketing
Simon Heaton uses 17 tools in their stack.
Simon Heaton is the Director of Growth Marketing at Buffer, leading efforts to help users share social media content consistently without the chaos. He focuses on growing Buffer’s presence and supporting businesses to manage their social media confidently.
About Simon

Simon Heaton is Director of Growth Marketing at Buffer.
At Buffer

Buffer
Buffer?s AI Assistant helps create, repurpose, and tailor social media posts quickly and easily. It boosts engagement by generating platform-specific, high-quality content with effortless editing
Social
Inside Simon's Tech Stack
Notion
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Notion helps teams and individuals manage projects, documents, wikis, and more in a unified, collaborative workspace.
It achieves this by providing customizable building blocks, AI assistance, and integrations with other tools, letting users tailor workflows and centralize information for easy access and boosted productivity.
Pricing: Starting at $10.00
Trial: Available, trial length not specified.
Copywriting
Best LinkedIn Tools
Buffer
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Buffer?s AI Assistant helps create, repurpose, and tailor social media posts quickly and easily. It boosts engagement by generating platform-specific, high-quality content with effortless editing
Pricing: Starting at $5.00
Trial: Available, 14 days of trial.
Social Media Agents
Content Scheduling/Distribution
Content Creation Tools
Instagram Marketing & Commerce
Instagram Automation
Facebook Marketing & Commerce
Ghost
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Ghost is a professional publishing app to build websites, send newsletters, and offer paid memberships. It helps grow your audience and manage subscriptions easily.
Pricing: Starting at $18.00
Trial: Available, 14 days of trial.
Email Sender
Automated Email Campaigns
Blog Platforms
Ahrefs
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Ahrefs is an AI-powered marketing platform for SEO, content, and competitive insights. It helps optimize websites, track rankings, and boost traffic efficiently
Pricing: Starting at $29.00
Trial: Trial isn't available.
Competitive Intelligence
AI SEO Tools
Conversion Rate Optimization
YouTube Commerce & Automation
Rank Tracking APIs
Keyword Research APIs
Clearscope
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Clearscope is an AI-powered SEO tool that drives more traffic with keyword research and content optimization. It helps create authoritative, high-impact content that ranks higher and stays relevant.
Pricing: Starting at $129.00
Trial: Trial isn't available.
AI SEO Tools
Google Search Console
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Google Search Console helps measure site traffic, fix issues, and improve Google Search performance. Submit URLs, monitor Core Web Vitals, and optimize content for better search results.
Pricing: Starting at Pricing not listed; talk to sales.
Trial: No pricing info on the website
Market Intelligence Tools
Discord
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Discord is a group chat tool for voice, video, and text to talk, play, and hang out. Customize chats with emojis, stream games, and connect with friends anytime.
Pricing: Starting at Pricing not listed; talk to sales.
Trial: Trial isn't available.
Social Listening
Community Building Platforms
Meltwater
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Meltwater streamlines influencer marketing with AI-powered search, in-app contracts, and real-time analytics for scalable campaigns and increased ROI.
Pricing: Starting at Pricing not listed; talk to sales.
Trial: Trial isn't available.
AI All-in-One Prospecting
Data Enrichment
Influencer Discovery & Outreach
Pendo.io
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Pendo is a no-code Software Experience Management platform that improves user workflows and boosts revenue. It offers analytics, in-app guides, feedback, and AI-driven insights.
Pricing: Starting at Pricing not listed; talk to sales.
Trial: Available, length not specified.
Customer Journey Mapping
Customer.io
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Customer.io is an AI-powered platform that personalizes customer messaging across channels to boost engagement and growth. It unifies data, automates journeys, and provides AI insights for optimized marketing performance.
Pricing: Starting at $100.00
Trial: Available, 14 days of trial.
Workflow Automation
Integrations & Workflows
Automated Email Campaigns
AI Email Personalization
Audience Targeting & Segmentation
Marketing Automation APIs
Typeform
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Typeform creates customizable forms, surveys, and quizzes that collect deeper customer insights easily. Use its AI analysis and integrations to understand and engage your audience better.
Pricing: Starting at $25.00
Trial: Trial isn't available.
Customer Segmentation & Scoring
Form & Survey Builders
Customer Feedback Software
Figma
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Figma is a collaborative design tool for designing, prototyping, and building products with your team. It integrates design, code translation, and AI to speed up product development
Pricing: Starting at $3.00
Trial: Trial isn't available.
Image/Graphic Design Tools
Best LinkedIn Tools
AI Design Tools
Canva
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Canva is a visual suite for designing, generating, and printing anything with AI-powered tools. Create presentations, social media, logos, and collaborate easily in one platform
Pricing: Starting at $100.00
Trial: Available, 30 days of trial.
Image/Graphic Design Tools
Best AI Marketing Tools
Pinterest Shopping
Segment
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Twilio Segment helps data engineers, marketers, and product managers collect and manage customer data, then leverage it for personalization and insights.
It accomplishes this by integrating data from various sources, providing tools for data transformation, and enabling activation of data across different channels using AI.
Pricing: Starting at Pricing not listed; talk to sales.
Trial: Available, 14 days of trial.
AI Data Insights
AI Customer Success
Audience Targeting & Segmentation
Personalized Shopping Experience
Customer Data Platforms
Customer Behavior Analytics
Mixpanel
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Mixpanel is a digital analytics platform that helps measure, optimize products, and boost user growth. It offers product analytics, session replay, and data integration for faster, data-driven decisions
Pricing: Starting at $0.28
Trial: Trial isn't available.
Reporting & BI Agents
Conversion Funnel Analysis
Customer Lifetime Value Tools
Customer Behavior Analytics
Cohort & Retention Analytics
Appfigures
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Appfigures connects all your app data in one place for accurate growth insights. Track downloads, revenue, reviews, and competitors to make smarter decisions.
Pricing: Starting at $9.99
Trial: Available, no specific length of trial days mentioned.
Account Research
Market Intelligence Tools
Competitive Intelligence
Competitor Analysis APIs
Jira
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Jira is an AI-powered project management tool that streamlines work, automates tasks, and aligns projects to business goals for better team outcomes.
Pricing: Starting at $7.91
Trial: Available, 30 days of trial.
Project Management Bots
Content Creation Tools