ColdIQ
API
BenchmarksSkillsPricingImplementation
Get a DemoGet Started

All there is to know about the latest prospecting techniques.

Growth

AgencyInboxesGrow your revenue

Ressources

Tech StackVideo ContentCase StudiesBlogWe're Hiring

GTM Tools

FREE GTM ToolsColdIQ Exclusive DealsAI Sales ToolsLinkedIn ToolsSales ToolsData SourcesAI Marketing ToolsAI AgentsContact us

Free Tools

Email FinderMobile FinderEmail Spam CheckerFind Similar Companies

Get in Touch

Get in touch@MichLiebenMichel Lieben@MichLieben

Copyright 2026 © Cold IQ LLC.

Terms of ServicePrivacy Policy

All rights reserved.

Home→Tools→Bold

Bold Review

Bold

Bold

Maximize Shopify sales with AI upsells

Claim the Product
Get Bold

Bold Apps maximize Shopify store revenue with AI-powered upsells, subscriptions, and custom pricing. Trusted by 760K+ merchants for growth and scale.

Subscription & Recurring BillingUpsell & Cross-sell Engines
ColdIQ Marketplace

Run every tool in your GTM stack from one API

Stop stacking subscriptions. Call every data provider - emails, phones, enrichment, intent - from Claude Code, billed by credits, on a single API key.

Free to start. No credit card required.

Get Started
ColdIQ

Run GTM from Claude Code with ColdIQ.

Stop managing 39 tools. Ship GTM from Claude Code with ColdIQ.

Get started

Bold Core Capabilities

Maximize revenue and lifetime value
AI-powered upsell and cross-sell
Simple custom pricing management

Links

Visit Website

Social

LinkedInLinkedInInstagramYouTubeTwitterFacebook

Pricing

From$24.99/mo
BillingPer transaction
TrialAvailable

Who is Bold for?

Startups
SMBs
Mid-market

Is Bold easy to use?

5m30m1h2h3hCustom

What are Bold alternatives?

Apptio
Apptio
AI-accelerated TBM solutions for ITFM.
View
Pricing: Starting at Pricing not listed; talk to sales.
Trial: No pricing info on the website
Subscription & Recurring Billing
Subbly
Subbly
Subscription-first AI builder for subscriptions.
View
Pricing: Starting at $34.50
Trial: Available, 30 days of trial.
Coupon & Discount Code Platforms
Subscription & Recurring Billing
Social Commerce Enablement
Recurring Billing Software
Zuora
Zuora
Leading quote-to-cash platform for growth.
View
Pricing: Starting at Pricing not listed; talk to sales.
Trial: No pricing info on the website
Subscription & Recurring Billing
Recurring Billing Software
Revenue Growth Management Software
Justuno
Justuno
Onsite marketing automation boosting conversions.
View
Pricing: Starting at $35.10
Trial: Available, 14 days of trial.
Abandoned Cart Recovery
Checkout Optimization
Bloomreach
Bloomreach
AI platform personalizing customer experiences across channels.
View
Pricing: Starting at Pricing not listed; talk to sales.
Trial: No pricing info on the website
Recommendations Engine
Customer Data Platforms
Site Search & Discovery
Channel Marketing Software
ReConvert
ReConvert
Optimize post-purchase journey for revenue.
View
Pricing: Starting at $19.99
Trial: Available, 14 days of trial.
Upsell & Cross-sell Engines

What is Bold

Bold Commerce is a suite of Shopify apps designed to boost ecommerce revenue. It focuses on subscriptions, upsells, and custom pricing to help online stores grow. With over 760,000 merchants and $5 billion in sales processed, it’s trusted for its effectiveness and ease of use. The standout feature is its AI-powered tools that increase order value and subscriber lifetime value. The main uses are for managing subscriptions, increasing average order value through upsells, and creating tailored pricing for different customer segments. Results can be seen quickly, often within days of implementing the apps, making it ideal for merchants wanting fast growth. Bold integrates seamlessly with Shopify stores, enhancing the sales funnel without complex setup. It does not replace core platforms like CRM or email marketing tools but works alongside them to maximize sales. It’s built for Shopify merchants who want to simplify their tech stack and increase revenue without adding unnecessary complexity.

Ideal Customer Profile

Bold Apps is recommended for Shopify merchants who want to grow their store by maximizing sales with subscriptions, upsells, and custom pricing using Bold's trusted apps.

StartupsSMBsMid-market

Key Features

Maximize revenue and lifetime value
AI-powered upsell and cross-sell
Simple custom pricing management
Shopify Plus certified app partner
Supports prepaid subscriptions
Trusted by global merchants

Pricing

Bold Subscriptions pricing starts at $24.99/month plus a 2% transaction fee for stores with less than $2.5K in monthly subscription revenue. There are three main tiers—Launch, Grow, and Scale—charging $24.99, $49.99, and $74.99 monthly with transaction fees decreasing from 2% to 0.9%, all including unlimited subscribers and standard features. The highest plan, Ultimate Retention at $399.99/month plus 0.9% fee, adds advanced AI-powered subscriber retention and priority support.

Starting price$24.99
TrialAvailable

Launch

$24.99

Per Workspace, Monthly

It includes

  • Under $2.5K subs
  • 2% transaction fee
  • Unlimited subscribers
  • Standard support
  • Subscription Maximizers
  • 30-day free trial

Grow

$49.99

Per Workspace, Monthly

It includes

  • Under $25K subs
  • 1% transaction fee
  • Unlimited subscribers
  • Standard support
  • All standard features
  • 30-day free trial

Scale

$74.99

Per Workspace, Monthly

It includes

  • Over $25K subs
  • 0.9% transaction fee
  • Unlimited subscribers
  • Standard support
  • All standard features
  • 30-day free trial

Ultimate Retention

$399.99

Per Workspace, Monthly

It includes

  • Advanced retention
  • 0.9% transaction fee
  • AI powered flows
  • A/B testing
  • Priority support
  • ProsperStack included

Don't want a Bold subscription?

Get Bold and your whole GTM stack from one API key with ColdIQ.

Get started

How simple is Bold setup?

5m30m1h2h3hCustomAdvancedComplexity

To implement Bold Subscriptions, sign up and connect your Shopify store, then configure subscription plans and upsell settings through the app’s dashboard. This setup requires basic configuration and can typically be completed solo in minutes.

Frequently asked questions

How to use Bold?
Install Bold on your Shopify store, select your subscription plan, and customize subscription settings to maximize revenue and customer lifetime value.
How much is Bold?
Plans start at $24.99/month plus transaction fees from 0.9% to 2%, with tiers for different subscription revenue levels and a 30-day free trial.
Why choose Bold?
Bold offers unique subscription Maximizers™, advanced retention tools, and is Shopify Plus Certified, ensuring high revenue and top-level support.
How does Bold work?
Bold enables subscriptions with customizable frequencies and order types, plus AI-powered upsells and churn prevention to boost recurring revenue.
Is Bold free?
Bold offers a 30-day free trial on all plans, allowing full access to features before committing to a subscription.
Is Bold a partner?
Yes, Bold is a Shopify Plus Certified App Partner with a strong reputation and over 760,000 merchants worldwide.
How to learn Bold?
Learn via Bold's blog, guides, webinars, and expert resources available on their website for practical help and tips.
What are Bold alternatives?
Popular alternatives include Recharge Subscriptions, Yotpo Subscriptions, and Appstle Subscriptions.
What are Bold reviews?
Bold has over 4,000 five-star reviews, praised for increasing subscription revenue and providing excellent support.
Does Bold have an API?
Yes, Bold provides developer resources and API access for custom integrations and advanced functionality.
Does Bold have a trial or a demo?
Bold offers a 30-day free trial on all subscription plans with full feature access.
Ask aboutBoldBold