Clay
Clay enhances your go-to-market strategies by combining 75+ data enrichment tools with AI-powered capabilities to improve outreach. With Clay, you can enrich and clean your data, leverage AI for deeper insights, and automate personalized messaging—all synced with your CRM for seamless execution.
Streamline Your Outreach with Waterfall Data Enrichment
What do they do?
Clay revolutionizes prospecting by using artificial intelligence (AI) to combine data from multiple sources, allowing users to create highly targeted lead lists quickly and easily. Clay is a privately held company founded in Brooklyn, NY. With 54 employees, it operates in the software development industry and provides a platform that automates sales prospecting by leveraging AI technology. The company's headquarters and primary location are in Brooklyn, NY, but it also has a presence in New York City. Clay's mission is to help businesses find their ideal customers by bringing together data from various providers and offering personalized messaging powered by AI.
What problem do they solve?
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Why should you choose them?

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HOW THEY STAND OUT

Clay is an AI-powered platform that automates lead generation and personalized outreach, helping businesses scale their sales efforts efficiently. By integrating extensive data sources and advanced automation, Clay enables highly targeted, multi-channel engagement. The platform’s strength lies in its ability to streamline workflows, optimize outreach, and drive sales growth through tailored communication strategies. Clay offers a comprehensive solution that enhances efficiency and effectiveness in sales processes, making it a vital tool for modern sales teams.

WHAT THEY DO DIFFERENTLY

Clay distinguishes itself by integrating real-time data enrichment with automated outreach, utilizing advanced data aggregation techniques. Unlike other solutions that rely solely on static data sources, Clay's dynamic approach constantly updates contact information and company details, ensuring accuracy and relevance. Its unique blend of customizable workflows and AI-driven insights streamlines prospecting, significantly reducing manual effort and increasing lead conversion rates. 

How does it work?
Main Features

Data Integration


Clay's platform allows companies to easily integrate data from over 50 sources, eliminating the need to manually gather information from multiple providers. This feature streamlines the prospecting process by instantly building highly targeted lead lists, saving time and effort.

>> Learn more

Automated personalized messaging


Clay's platform enables companies to automate their sales prospecting by utilizing AI-powered personalized messaging. By combining data from any provider, they can find their ideal customer and send tailored messages, increasing their chances of conversion.

>> Learn more
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Lowest price for
Clay
paid plans
Starting at
149
See Plan
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AI Automation

Clay

Streamline Your Outreach with Waterfall Data Enrichment

Clay enhances your go-to-market strategies by combining 75+ data enrichment tools with AI-powered capabilities to improve outreach. With Clay, you can enrich and clean your data, leverage AI for deeper insights, and automate personalized messaging—all synced with your CRM for seamless execution.

How they stand out

Clay is an AI-powered platform that automates lead generation and personalized outreach, helping businesses scale their sales efforts efficiently. By integrating extensive data sources and advanced automation, Clay enables highly targeted, multi-channel engagement. The platform’s strength lies in its ability to streamline workflows, optimize outreach, and drive sales growth through tailored communication strategies. Clay offers a comprehensive solution that enhances efficiency and effectiveness in sales processes, making it a vital tool for modern sales teams.

What they do differently

Clay distinguishes itself by integrating real-time data enrichment with automated outreach, utilizing advanced data aggregation techniques. Unlike other solutions that rely solely on static data sources, Clay's dynamic approach constantly updates contact information and company details, ensuring accuracy and relevance. Its unique blend of customizable workflows and AI-driven insights streamlines prospecting, significantly reducing manual effort and increasing lead conversion rates. 

Why you should choose

Clay

Waterfall Enrichment

If you need high-quality, updated lead information, Clay enriches your data from 75+ sources. It ensures you have the most accurate data at your fingertips, ready to use in your CRM or outreach tools, without requiring manual research or multiple platforms.

Automated Outbound Campaigns

If you want to save time on outbound efforts, Clay automates the entire process. From building targeted lists to crafting personalized messages, Clay streamlines outreach so you can focus on closing deals instead of searching for leads.

AI-Powered Research

If you struggle with time-consuming research tasks, Clay’s AI scrapes websites and performs unstructured research that typically requires SDRs. This not only speeds up the process but also ensures you get detailed insights, making your outreach more effective.

Learn More About

Clay

Clay

Features

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01

Data Integration


Clay's platform allows companies to easily integrate data from over 50 sources, eliminating the need to manually gather information from multiple providers. This feature streamlines the prospecting process by instantly building highly targeted lead lists, saving time and effort.

02

Automated personalized messaging


Clay's platform enables companies to automate their sales prospecting by utilizing AI-powered personalized messaging. By combining data from any provider, they can find their ideal customer and send tailored messages, increasing their chances of conversion.

Ut enim ad minim veniam

Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

03
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