67 Best AI Sales Tools Every SDR Should Try in 2025
Not long ago, being an SDR meant endless cold calls, messy spreadsheets, and hoping your timing was right. Fast-forward to today, everything's changed. Prospects expect personalization, speed, and value before they ever speak to sales.
Manual work just can't keep up.
That's where AI for sales steps in. Think of it as your new sales sidekick: it researches leads, crafts emails, and even predicts which prospects are most likely to say yes. The result? You spend less time guessing and more time connecting.
In this guide + full AI tools list, you'll explore 67 AI-powered tools built to make your job faster, smarter, and easier. You'll learn which ones help with outreach, automation, and closing more deals, without burning out.
So grab your coffee and dive in. By the end, you'll know exactly how to build an AI-boosted workflow that feels less like work, and more like winning.
What makes an AI sales tool must-have (and a part of the ColdIQ AI sales tools list)?
Not every shiny AI tool deserves a spot in your sales stack. The real winners are the ones that make your day smoother, faster, and more profitable. Think of them as teammates that never sleep, forget, or get distracted.
So, what separates a must-have from a nice-to-try? Four things matter most:
- Automation: It should take repetitive work off your plate; think data entry, lead scoring, or follow-ups.
- Accuracy: Good AI for sales gives you reliable insights, not random guesses.
- Ease of use: You shouldn't need a manual or a data scientist to use it.
- ROI: Every tool should help you make or save money. Simple as that.
Now, the best AI sales tools usually fall into key categories. You'll see:
- Prospecting tools that find and qualify leads for you.
- Outreach tools that personalize and send messages at scale.
- Analytics tools that track what's working (and what's not).
- Productivity boosters that help you stay organized and on pace.
The trick is choosing tools that fit your workflow. Start by mapping your daily routine. Where do you lose time? Where do tasks repeat? Then plug in AI to fill those gaps.
When you match the right tools to your habits, everything clicks: your outreach feels smoother, your pipeline grows faster, and you finally get time to focus on real conversations, not admin work.
Now that you know what makes a great AI tool, let's start where every SDR's day begins, finding the right leads. Here's how AI can make prospecting faster, smarter, and way less painful.
How can the best sales AI tools make prospecting faster and smarter?
AI prospecting tools are like your digital scouts, constantly finding, filtering, and qualifying leads while you focus on closing. They dig through firmographics, intent data, and engagement signals to surface prospects most likely to buy.
Look for features like data enrichment (so you always know who's who), intent signals (to time your outreach right), and lead scoring (to prioritize fast).
Here's how the AI sales tools compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
Clay | Prospecting + enrichment automation | Combines 150+ data sources with custom AI workflows | Medium | SMB → Enterprise | $$ |
Wiza | Real-time verified contact data | Live-verified emails + phone numbers, CRM sync | Low | SMB / Mid-market | $ |
Apollo AI | All-in-one sales automation | Outreach, scoring, and deal insights in one | Medium | SMB → Enterprise | $$ |
ZoomInfo | Enterprise sales intelligence | Huge verified database + intent + automation | Medium | Mid-market / Enterprise | $$$ |
Cognism | GDPR-compliant data + EMEA focus | Diamond Data®, intent, enrichment | Medium | Mid-market / EMEA | $$$ |
Common Room | Buyer intent + lead scoring | Unified signals + AI prioritization | High | Mid-market / Enterprise | $$$ |
Seamless AI | Real-time B2B contact search | Fresh verified data via Chrome + CRM sync | Low | SMB → Enterprise | $ |
Amplemarket | AI multichannel outbound | Smart personalization + deliverability AI | Medium | SMB / Mid-market | $$ |
OpenMart | Local SMB lead discovery | Real-time Google Maps + intent data | Low | SMB / Agencies | $ |
Prospeo | Fast email + mobile finder | High-accuracy bulk verification | Low | SMB / Startups | Free + Paid |
Clay
Clay helps GTM teams combine and update data from many sources in one place. It uses AI agents to research companies and people, enrich CRM records, track intent signals, and automate outreach.
This saves time, improves data quality, and boosts sales conversion by making prospecting and follow-up smarter and faster.
It works by connecting to over 150 data providers and your tools (and to some of the best AI sales tools for automation from this list). You can build workflows that automatically enrich leads, score accounts, and trigger outreach based on real-time signals like job changes or website visits.
Clay stands out by letting you create custom AI agents and multi-step workflows easily. It offers an all-in-one platform for data enrichment, intent tracking, and automation, keeping your sales stack simple and effective.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Lead enrichment, intent signal tracking, automated outbound sequences
- AI capabilities: LLM-powered agents, AI research, auto-personalization, multi-step workflows
- Integrations: Salesforce, HubSpot, Slack, Gmail, LinkedIn, and 150+ data sources
- Free trial: 14 days
- Automation level: Human-in-the-loop with strong AI assistance
- Deployment time: Minutes
Pros:
- Combines rich data sources to improve lead quality
- Automates research and enrichment, freeing sales time
- Flexible workflows adapt to unique GTM needs
Cons:
- Can require setup to tailor workflows properly
- Learning curve for building complex automation
- Pricing may be high for very small teams
Pricing:
Clay offers a free 14-day trial. Paid plans start at a monthly fee based on usage and features. Enterprise pricing is custom for large teams and high-volume data needs.
Wiza
Wiza is an AI-powered prospecting platform that helps sales and GTM teams find accurate, verified contact information for B2B leads.
It works as a real-time contact data finder, improving outreach success by providing up-to-date emails and phone numbers, reducing manual data entry and boosting conversion rates.
Wiza works through a Chrome extension and web app that scans live data sources to deliver verified contact details, which can be exported as CSV files or synced directly to CRMs for easy use in campaigns.
What makes it stand out is its focus on real-time data accuracy instead of outdated info, enabling reps to save time and confidently reach the right contacts with near-zero bounce rates. Its seamless CRM integration also simplifies follow-up workflows.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated prospecting, email verification, targeted lead list building
- AI capabilities: Real-time data verification, contact enrichment, email accuracy checks
- Integrations: Salesforce, HubSpot, LinkedIn, Gmail, Slack
- Free trial: Yes (20 free credits)
- Automation level: Human-in-the-loop with AI assistance
- Deployment time: Minutes
Pros:
- Provides highly accurate, real-time verified contact details
- Saves hours of manual prospecting and data entry
- Easy export of leads to CSV or direct CRM sync
Cons:
- Limited free credits, requiring paid plans for large volumes
- Primarily focused on contact data, not full engagement automation
- Dependent on quality of external data sources for some contacts
Pricing:
Free tier includes 20 free credits to try the tool. Paid plans start at $97/month for larger credit packages. Enterprise pricing is available on request for high-volume users.
Apollo AI
Apollo AI is an all-in-one AI sales platform that helps GTM teams find leads, reach out, and close deals faster. It automates multichannel outreach, scores leads, enriches data, and provides real-time deal and conversation insights.
It saves time by turning hours of prospecting into minutes and boosts conversion with smarter targeting and follow-up.
It uses AI to run personalized, multichannel campaigns, automatically prioritizes tasks, enriches lead data, and delivers instant insights during calls and meetings to keep deals moving.
Apollo combines a massive verified business database with AI-driven automation and real-time conversation intelligence in one platform, cutting costs and reducing the need for multiple sales tools.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated prospecting, inbound lead qualification, deal execution
- AI capabilities: LLM-powered outreach, predictive lead scoring, AI call summaries, workflow automation
- Integrations: Salesforce, HubSpot, Gmail, LinkedIn, Slack
- Free trial: Yes
- Automation level: Human-in-the-loop with autonomous features
- Deployment time: Minutes
Pros:
- Simplifies sales process by unifying tools and data
- Saves hours with AI-powered multichannel campaigns
- Provides actionable real-time call and deal insights
Cons:
- Could be complex for solo users new to AI sales platforms
- Some advanced features require higher-tier plans
- Learning curve for full use of automation and integrations
Pricing:
Free tier available with basic features. Paid plans start at around $99/month, scaling with added contacts and AI capabilities. Enterprise plans offer custom pricing for high volume and tailored needs.
ZoomInfo
ZoomInfo is one of the oldest and best sales AI tools acts as an AI-powered go-to-market intelligence platform. It provides accurate B2B data, real-time buyer intent, and sales automation tools to help sales teams find the right prospects, prioritize deals, and close faster.
It boosts efficiency by reducing manual research and enabling personalized outreach at scale.
ZoomInfo collects and verifies vast business data, then uses AI to score leads, reveal buying signals, and automate outreach workflows within your existing CRM or sales tools.
It combines the world's most accurate B2B database with AI-driven insights and automation. This unified platform helps sales teams target better, act faster, and sell smarter without switching apps or wasting time on poor data.
Quick facts:
- Best for: Mid-Market, Enterprise
- Use cases: lead enrichment, intent-based prospecting, territory management
- AI capabilities: predictive analytics, real-time intent monitoring, workflow automation
- Integrations: Salesforce, HubSpot, Outreach, Salesloft, Slack, Gmail
- Free trial: Yes
- Automation level: Agent-assisted AI automation
- Deployment time: Minutes
Pros:
- Delivers highly accurate, updated B2B contact data
- AI surfaces best accounts and real-time buying signals
- Automates data enrichment and personalized outreach
Cons:
- Can be costly for small businesses or solo users
- Learning curve for maximizing AI-powered features
- Some advanced integrations may require custom setup
Pricing:
No free tier, but offers a free trial. Paid plans start at several hundred dollars per month, with enterprise pricing customized based on volume and features required.
Cognism
Cognism is a sales intelligence platform that provides up-to-date, high-quality contact and company data. It helps sales and GTM teams find the right decision-makers quickly and connect with them using verified emails and phone numbers.
This AI-powered tool improves outreach accuracy and speeds up the pipeline-building process, allowing sales teams to close deals faster and reduce wasted time on cold leads.
Compared to other top AI sales tools, Cognism works by delivering fresh, GDPR-compliant B2B data and signals about hiring, funding, or tech changes. Sales reps can use it to identify the best prospects, personalize outreach, and automatically enrich CRM records, all in one platform.
What makes it stand out is its verified Diamond Data® with phone numbers that boost connect rates and its strong coverage in Europe and EMEA markets. It also integrates seamlessly with tools like Salesforce, HubSpot, and LinkedIn to streamline workflows.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Lead generation, data enrichment, intent signal detection
- AI capabilities: AI-driven data verification, intent signals, auto-personalization
- Integrations: Salesforce, HubSpot, Pipedrive, LinkedIn, Gmail
- Free trial: Yes
- Automation level: Human-in-the-loop with AI assistance
- Deployment time: Minutes
Pros:
- Provides highly accurate, GDPR-compliant contact data to reduce wasted outreach
- Includes intent signals for better timing and personalized engagement
- Seamless CRM integrations automate data updates and save manual work
Cons:
- Primarily focused on EMEA, so global coverage varies
- May require training to fully leverage advanced features
- Pricing details are not transparent without contacting sales
Pricing:
No free tier but offers a free trial. Paid plans start based on data volume and features. Enterprise pricing is custom and tailored for high-volume, large teams.
Common Room
Common Room is an AI-powered customer intelligence platform that helps GTM teams spot the right buyers, know when to engage, and personalize outreach. It combines signals from many sources into one view, so sales teams prioritize higher-quality leads and close deals faster.
It acts like an AI assistant that uncovers buying signals and suggests next steps.
The tool collects and cleans data from your CRM, website visits, job changes, product usage, and other sources. It then scores and enriches leads automatically, highlighting the best prospects to target with tailored outreach.
Common Room offers unmatched signal coverage and AI-driven lead scoring in one platform. Its RoomieAI agent automates personalization and account prioritization, saving reps hours and boosting pipeline quality.
Quick facts:
- Best for: Mid-Market / Enterprise
- Use cases: Lead scoring, buying signal detection, outbound play automation
- AI capabilities: LLM-powered insights, predictive analytics, auto-personalization
- Integrations: Salesforce, HubSpot, Slack, Gmail, LinkedIn
- Free trial: Yes
- Automation level: Agent-assisted with workflow automation
- Deployment time: Hours
Pros:
- Combines many buying signals into one actionable view
- AI automates lead prioritization and personalized outreach
- Integrates smoothly with popular CRM and communication tools
Cons:
- May require initial setup time to connect all data sources
- Best suited for teams with some existing CRM maturity
- Can be overwhelming without proper onboarding
Pricing:
Common Room offers a free trial. Paid plans start at a custom price, typically based on team size and usage. Enterprise options provide tailored pricing for large sales organizations.
Seamless AI
Seamless AI is an AI-powered sales intelligence platform that helps GTM teams find accurate, real-time B2B contact and company data.
It's a lead generation and enrichment tool designed to help sales reps and marketers build high-quality prospect lists quickly, so they can connect with the right decision-makers and close deals faster.
It works by using AI to search the web in real-time for verified emails, phone numbers, and company info. Users can build prospect lists, enrich existing data, and get alerts on job changes or buyer intent signals automatically.
What makes it stand out is its ability to deliver fresh, validated contact data instantly, unlike static databases. It also offers seamless CRM integrations and a Chrome extension for easy access while browsing.
Quick facts:
- Best for: SMBs, Mid-Market, Enterprise
- Use cases: Automated prospecting, data enrichment, job change alerts
- AI capabilities: Real-time AI-powered data search, auto-validation, buyer intent signals
- Integrations: Salesforce, HubSpot, Outreach, Salesloft, LinkedIn, Gmail, Zapier
- Free trial: Yes, includes 50 free credits
- Automation level: Human-in-the-loop with AI assistance
- Deployment time: Minutes
Pros:
- Provides up-to-date, verified contact data to reduce wasted outreach
- Integrates smoothly with popular sales and marketing tools
- Chrome extension allows quick prospecting during everyday web use
Cons:
- Small learning curve to use all features effectively
- Pricing can add up for high-volume users after free credits run out
- Some users may prefer more automated outreach features beyond data
Pricing:
Seamless AI offers a free tier with 50 credits to get started. Paid plans start at $99/month or per credit depending on volume. Enterprise pricing is custom based on high-volume needs.
Amplemarket
Amplemarket is an AI-powered sales copilot designed to help GTM teams find, engage, and convert the best leads faster. It combines data enrichment, intent signals, multichannel outreach, and deliverability tools to boost sales efficiency and win rates.
The platform automates research, personalization, and follow-ups to save reps time and increase conversion rates.
Amplemarket works by using AI to scan millions of signals to identify the best prospects and automatically build and run personalized outreach sequences across email, phone, and social channels. For example, it can automate targeted lead generation and follow-ups that adjust based on customer responses.
What makes Amplemarket stand out against other top AI tools for sales teams is its all-in-one approach integrating lead data, AI-driven insights, multichannel engagement, and mailbox health management in one platform.
It saves time and increases replies with smart automation and hyper-personalization, ideal for teams that want an efficient, scalable sales process.
Quick facts:
- Best for: SMB / Mid-Market / Enterprise
- Use cases: lead generation, multichannel outreach, deliverability optimization
- AI capabilities: LLM-powered personalization, intent signal detection, auto-sequencing, deliverability AI
- Integrations: HubSpot, Salesforce, Slack, LinkedIn, Gmail
- Free trial: Yes
- Automation level: Human-in-the-loop with AI assistance
- Deployment time: Minutes
Pros:
- Combines lead data, engagement, and deliverability in one tool
- Saves reps 10+ hours weekly on research and outreach
- Increases response rates with AI-personalized multichannel sequences
Cons:
- May require some time to master all features fully
- Mainly focused on outbound sales, less on inbound processes
- Advanced integrations may need setup assistance
Pricing:
Free tier available with limited features. Paid plans start at $99/month, scaling by users and features. Enterprise pricing is custom for high-volume teams.
OpenMart
OpenMart is an AI-powered local business sales intelligence platform. It helps GTM teams quickly find and enrich SMB leads with verified contact info and buying signals. This tool saves research time and boosts outreach by delivering high-quality leads tailored to your ideal customer profile.
OpenMart works by scraping local business data from Google Maps and other sources, then enriching leads with decision-maker info and real-time buying intent signals. Sales reps get ready-to-use contacts for targeted outreach.
What makes OpenMart stand out is its focus on local and SMB markets, delivering the freshest, most accurate data fast. Its seamless CRM integrations and custom enrichments make lead generation and qualification easier and more precise.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: lead generation, lead enrichment, buying intent monitoring
- AI capabilities: LLM-powered data enrichment, real-time intent detection, auto-personalization
- Integrations: HubSpot, Salesforce, Slack, Chrome extension
- Free trial: Yes, 200 credits/month
- Automation level: Agent-assisted
- Deployment time: Minutes
Pros:
- Fast access to verified local business leads with contact details
- Powerful data enrichment tailored to sales criteria
- Easy CRM syncing reduces duplicates and improves follow-up efficiency
Cons:
- Primarily focused on local SMBs, less suited for large international accounts
- Credit-based pricing may require monitoring for heavy usage
- Advanced features can require some onboarding to maximize value
Pricing:
Offers a free plan with 200 credits monthly. Paid plans start at $149/month with more credits and exports. Higher tiers provide CRM sync, more credits, and advanced business discovery. Custom enterprise pricing available for large teams.
Prospeo
Prospeo is an AI-powered contact discovery tool that helps sales and GTM teams find verified business email addresses and mobile numbers quickly. It speeds up outreach by providing high-quality, deliverable contacts to improve lead generation and increase conversion rates.
This email and mobile finder enables teams to reach the right prospects without wasting time on invalid data.
Users enter names, companies, or domains, and Prospeo finds and verifies emails and mobile numbers instantly. It supports bulk uploads and offers a Chrome extension for seamless contact search while browsing.
Prospeo's strong email deliverability guarantee and added mobile number data give it an edge. Its simple interface and bulk processing make it ideal for efficiently building accurate prospect lists at scale.
Quick facts:
- Best for: SMB / Mid-Market / Enterprise
- Use cases: lead generation, email and mobile discovery, email verification
- AI capabilities: email verification, auto-personalization, bulk processing
- Integrations: Chrome extension, API support
- Free trial: Yes, 75 free credits per month
- Automation level: Human-in-the-loop
- Deployment time: Minutes
Pros:
- Highly accurate email and mobile data with 98% deliverability
- Bulk processing handles large lists fast
- Easy-to-use Chrome extension for on-the-go prospecting
Cons:
- Limited advanced automation features beyond contact discovery
- No native CRM integrations listed, may require manual export
- Primarily focused on contact data, not full sales pipeline management
Pricing:
Prospeo offers a free tier with 75 monthly credits. Paid plans start at $29/month with credits for additional usage. Enterprise pricing is available for high-volume users and custom needs.
Once you've got a strong list of qualified leads, the next step is getting their attention. Let's explore how AI can supercharge your outreach and help you run smarter, more personalized sequences.
Which top AI sales tools supercharge outreach and sequencing?
AI outreach tools take traditional automation and give it brains. Instead of blasting generic sequences, they optimize send times, personalize messaging, and manage multiple channels, from email to LinkedIn to SMS.
They help you stay consistent while keeping each touchpoint relevant.
Here's how the AI sales automation tools compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
Instantly | Cold email & inbox warmup | Unlimited accounts + AI personalization + deliverability | Low | SMB → Enterprise | $$ |
Smartlead | Scalable cold email automation | Unlimited mailboxes, unified inbox, AI warmups | Low | SMB / Agencies | $$ |
Expandi | LinkedIn + email outreach | Smart behavioral triggers + human-like personalization | Low | SMB / Agencies | $$ |
lemlist | Multichannel outreach (email + LinkedIn) | All-in-one personalization, deliverability & CRM sync | Medium | SMB → Enterprise | $$ |
Woodpecker | Cold email + LinkedIn outreach | Deliverability + warm-up + adaptive sending | Low | SMB / Agencies | $ |
Reply | AI multichannel outreach | Email, LinkedIn, calls, SMS + AI SDR agents | Medium | SMB → Enterprise | $$$ |
HeyReach | LinkedIn outreach at scale | Unlimited senders, unified inbox, GTM integrations | Medium | Agencies / Teams | $$$ |
Valley | Safe AI LinkedIn prospecting | Hyper-personalized AI messaging + account safety | Low | Solo / SMB | $ |
Instantly
Instantly is an AI-powered outreach automation platform designed to help sales and GTM teams find warm leads, run large-scale email campaigns, and improve inbox deliverability.
It streamlines prospecting by combining lead generation, personalized email sequences, and CRM tools to help teams engage prospects faster and close more deals with less manual work.
It works by automatically finding targeted leads, sending personalized emails from multiple accounts, and optimizing deliverability to reach primary inboxes. The platform manages follow-ups and responses to keep your pipeline active without constant manual input.
What makes it stand out is its ability to connect unlimited email accounts for high-volume outreach with built-in email warmup, AI-driven personalization, and deliverability features, all in one easy-to-use platform.
This ensures better response rates and higher ROI on campaigns.
Quick facts:
- Best for: SMB, Mid-Market, Enterprises
- Use cases: Automated prospecting, email sequence optimization, pipeline management
- AI capabilities: AI-powered lead enrichment, auto-personalization, deliverability optimization, multi-step workflows
- Integrations: Gmail, LinkedIn, popular CRMs like HubSpot and Salesforce
- Free trial: Yes, with free leads included
- Automation level: Fully autonomous with human oversight
- Deployment time: Minutes
Pros:
- Allows unlimited email accounts to scale outreach without deliverability issues
- AI-driven personalization and optimization improve open and reply rates
- Built-in CRM and analytics help track real results and manage pipelines
Cons:
- Can be overwhelming for users new to cold email outreach
- Advanced deliverability features require some setup knowledge
- Focused on email; may need to complement with other channels for full GTM coverage
Pricing:
Free tier available with limited leads and outreach volume. Paid plans start at $99/month, scaling with the number of email accounts and campaign size. Enterprise plans offer custom pricing for high-volume or team usage.
Smartlead
Smartlead is an AI-powered cold email outreach platform designed to help sales and GTM teams automate and scale their email campaigns. It focuses on maximizing email deliverability and managing the entire sales communication flow in one place.
With Smartlead, teams save time by automating personalized outreach, email warmups, mailbox rotation, and follow-ups, making it easier to convert prospects into customers.
Smartlead works by automating your cold email campaigns through AI-driven mailbox rotation and warmups, smart reply automation, and a unified inbox to manage all leads and responses efficiently.
What makes it stand out is its unlimited mailbox and warmup capacity, advanced AI personalization, high deliverability infrastructure, and a unified inbox that keeps all communication in one place, streamlining lead-to-deal management.
Quick facts:
- Best for: SMB, Mid-Market, Agencies
- Use cases: Automated cold email outreach, email warmups, follow-up automation
- AI capabilities: AI-driven email personalization, warmup automation, lead intent classification, multi-step workflow automation
- Integrations: HubSpot, Salesforce, Pipedrive, Zapier, Gmail
- Free trial: Yes, 14 days
- Automation level: Fully autonomous with human oversight options
- Deployment time: Minutes
Pros:
- Unlimited mailboxes and automatic rotation save setup time and increase scale
- AI-powered warmups keep sender reputation high and inbox placement optimized
- Unified master inbox consolidates all emails, simplifying follow-up and deal tracking
Cons:
- Feature-rich interface might have a learning curve for beginners
- Some advanced integrations require technical setup
- Pricing tiers may become costly at large scale without careful plan selection
Pricing:
Smartlead offers a free 14-day trial with full features. Paid plans start at $39/month for essential outreach and scale up based on active leads and email volume. Enterprise plans offer custom pricing for high-volume needs and additional integrations.
Expandi
Expandi is an AI-powered LinkedIn outreach automation platform designed for sales and GTM teams. It helps you find, connect, and engage prospects with personalized multi-step campaigns.
By automating follow-ups and targeting, it saves time and boosts your meeting bookings and conversion rates.
You set up smart sequences combining actions and conditions triggered by prospect behavior. It automates sending connection requests, messages, emails, and follow-ups on LinkedIn and email.
Expandi offers human-like, hyper-personalized outreach with in-depth campaign analytics. Its compliance and team collaboration features make it safe, scalable, and easy to manage for agencies and sales teams alike.
Quick facts:
- Best for: SMB, Mid-Market, Agencies
- Use cases: Automated LinkedIn outreach, multi-channel follow-ups, lead generation
- AI capabilities: Behavioral triggers, campaign automation, message personalization
- Integrations: LinkedIn, email providers, CRM tools via webhooks
- Free trial: Yes
- Automation level: Human-in-the-loop
- Deployment time: Minutes
Pros:
- Saves hours on manual LinkedIn tasks with smart automation
- Personalizes outreach to improve connection and reply rates
- Easy team management with roles, permissions, and shared dashboards
Cons:
- LinkedIn-only core focus may require extra tools for other channels
- Email outreach features need setup of external providers
- Learning curve for creating advanced smart sequences
Pricing:
Free trial available. Paid plans start at $99/month. Custom pricing for agencies and enterprises needing multiple accounts and advanced features.
lemlist
lemlist is an outreach automation platform that helps sales teams find qualified leads and run personalized, multichannel campaigns across email, LinkedIn, WhatsApp, and calls. It saves time by managing prospecting from one place and improves conversion with AI-driven personalization and deliverability tools.
lemlist automates lead finding, enriches contact info, and runs multichannel sequences with personalized messages. Teams can track replies and follow-ups in a single inbox.
It combines lead generation, AI personalization, multichannel outreach, and deliverability boosting in one tool, so sales teams can run full outbound campaigns without juggling multiple apps.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated prospecting, personalized follow-ups, multichannel outreach
- AI capabilities: AI-powered personalization, auto-enrichment, deliverability booster
- Integrations: HubSpot, Salesforce, Gmail, LinkedIn, Slack
- Free trial: Yes, 14 days
- Automation level: Human-in-the-loop
- Deployment time: Minutes
Pros:
- Finds and verifies leads with accurate contact info
- Automates outreach across several channels from one place
- Built-in tools improve email deliverability and inbox placement
Cons:
- Requires some setup to customize outreach for best results
- Learning curve for combining multichannel sequences effectively
- Some advanced features may need higher-tier plans
Pricing:
Free trial available for 14 days. Paid plans start at $59/month per user with increasing features. Enterprise plans offer custom pricing and support for large teams.
Woodpecker
Woodpecker is an outreach automation platform designed to help sales and GTM teams run cold email campaigns easily. It automates personalized emails and follow-ups, improving deliverability to inboxes, not spam.
This tool saves time and boosts response rates by managing cold outreach with built-in email verification and warm-up features.
Woodpecker works by letting users set up and automate multi-step cold email sequences with adaptive sending that avoids spam filters. For example, it can automatically send follow-up emails based on whether a prospect opened or replied to the previous message.
What makes Woodpecker stand out is its focus on deliverability with free email verification, inbox rotation, and adaptive sending. It also combines cold email with LinkedIn outreach and offers easy setup for teams and agencies.
Quick facts:
- Best for: SMB, Mid-Market, Agencies
- Use cases: Cold email campaigns, automated follow-ups, LinkedIn outreach
- AI capabilities: Auto-personalization, deliverability monitoring, multi-step workflows
- Integrations: HubSpot, Pipedrive, Calendly, Zapier, Google Sheets
- Free trial: Yes, 7 days, no credit card required
- Automation level: Human-in-the-loop with automation assistance
- Deployment time: Minutes
Pros:
- Easy to set up and launch campaigns quickly
- Built-in email verification and warm-up improve inbox rates
- Supports multi-channel outreach including LinkedIn
Cons:
- Primarily focused on email, with LinkedIn as a secondary feature
- Requires manual input for some personalization aspects
- Limited advanced AI capabilities beyond automation and deliverability
Pricing:
- Free tier: No, but 7-day free trial available with all features unlocked
- Paid plans: Start at $39/month per user
- Enterprise: Custom pricing for larger teams and agencies
Reply
Reply is an AI-powered outreach automation platform for sales teams. It helps you find the right leads, send personalized emails and messages across multiple channels, and follow up automatically.
Reply, as one of the top AI tools for sales, boosts your chances to connect, book meetings, and close deals faster while saving you hours on manual outreach.
It automates multichannel sequences (email, LinkedIn, calls, SMS) with AI crafting personalized messages and sending timely follow-ups. You can also hire AI sales agents to run outreach on autopilot.
Reply combines real-time access to 1+ billion contacts with powerful AI personalization and deliverability tools. It manages all conversations in one inbox and supports multi-step, conditional outreach across channels.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated prospecting, personalized follow-ups, meeting scheduling
- AI capabilities: LLM-powered personalization, AI SDR agents, multi-channel automation, anti-spam deliverability suite
- Integrations: HubSpot, Salesforce, Gmail, LinkedIn, Slack, Calendly
- Free trial: Yes, 14 days
- Automation level: Fully autonomous with human oversight option
- Deployment time: Minutes
Pros:
- Saves time by automating personalized outreach at scale
- Improves reply rates with AI-designed sequences and smart follow-ups
- Supports email, LinkedIn, calls, and SMS in one platform
Cons:
- Can be complex for beginners without onboarding support
- Pricing rises with larger contact volumes and channel add-ons
- Advanced AI features may require training to maximize benefits
Pricing:
Reply offers a free 14-day trial. Paid plans start at $49 per user per month for email automation. Multichannel packages begin at $89 per user monthly. AI SDR agents start around $500/month. Enterprise pricing is custom based on volume and features.
HeyReach
HeyReach is a LinkedIn outreach automation platform designed for agencies, sales teams, and GTM experts. It helps you reach over 1,000 leads weekly, book more meetings, and grow pipelines by automating connection requests, messages, and follow-ups.
This tool saves time and scales your lead generation while keeping LinkedIn accounts safe and compliant.
HeyReach works by connecting multiple LinkedIn accounts and running personalized outreach campaigns at scale. It automates sending sequences, rotates senders, and manages replies in one unified inbox.
What makes it stand out is its ability to manage unlimited LinkedIn senders for a fixed cost, deep GTM stack integrations, and strong account protection. It's built for serious scaling without losing the personal touch.
Quick facts:
- Best for: Agencies, Sales teams, SMB, Mid-Market
- Use cases: Automated LinkedIn outreach, multi-account sender rotation, campaign management
- AI capabilities: Workflow automation, auto-personalization, native integrations, webhook support
- Integrations: HubSpot, Clay, Zapier, Sales Navigator, Make, RB2B
- Free trial: Yes, with premium features
- Automation level: Human-in-the-loop with automation support
- Deployment time: Minutes
Pros:
- Scale outreach with unlimited LinkedIn accounts at a fixed price
- Easy campaign setup with powerful personalization options
- Unified inbox simplifies managing replies across accounts
Cons:
- Best value requires multiple LinkedIn accounts
- Some learning curve for full feature utilization
- Pricing may be high for solo users or very small teams
Pricing:
Free tier available with basic features and trial access to premium tools.
Paid plans start at $299/month for small teams. Agency plan at $799/month supports up to 50 LinkedIn accounts, and unlimited accounts available at $1,999/month with whitelabel options. Enterprise pricing is custom.
Valley
Valley is an AI-powered LinkedIn outreach tool designed to help sales teams book more meetings. It automates finding, researching, and qualifying leads, then sends personalized messages that feel natural.
This tool saves time, keeps your LinkedIn account safe, and improves connection and response rates, making it easier to fill your calendar with quality prospects.
Valley scans LinkedIn to identify leads matching your ideal customer profile. It researches each prospect deeply, creates custom messages in your voice, and sends them automatically while managing replies and follow-ups.
Valley combines deep AI-driven research and hyper-personalized messaging that sounds human. It protects your LinkedIn profile and boosts response rates to 3x typical outreach, offering a safer, smarter automation experience.
Quick facts:
- Best for: Solo sellers, SMBs, Mid-Market teams
- Use cases: Automated LinkedIn prospecting, lead qualification, personalized outreach
- AI capabilities: LLM-powered message crafting, auto-personalization, multi-step workflows
- Integrations: LinkedIn native (no complex integrations required)
- Free trial: Yes
- Automation level: Fully autonomous with safe account management
- Deployment time: Minutes
Pros:
- Saves time by automating LinkedIn outreach end to end
- Sends personalized, human-like messages that improve replies
- Protects LinkedIn accounts from spam risks during automation
Cons:
- Focused only on LinkedIn, no multi-channel support
- Best suited for users with a clear ICP and high engagement goals
- Less control for custom integrations compared to some platforms
Pricing:
Free tier available to try basic features. Paid plans start at $99/month with expanded outreach limits. Enterprise options offer custom pricing for high-volume teams.
Great timing is useless if your message doesn't land. That's where AI writing assistants step in, helping you craft emails and messages that actually get replies.
Which AI sales tools help with writing better outreach messages?
These tools are your behind-the-scenes writing partners. They help you draft, rewrite, and personalize emails that actually get replies.
AI writing assistants learn your tone, analyze what's worked before, and create on-brand messages in seconds. Integrate them with your CRM or sequence platform so they can automatically tailor messages to each prospect's role or behavior.
Here's how the sales AI tools compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
Lavender | Email coaching & optimization | Real-time AI feedback to boost reply rates | Low | SMB → Enterprise | $ |
Copy AI | All-in-one GTM automation | AI workflows for outreach, ops & marketing | Medium | SMB → Enterprise | $$ |
Regie.ai | AI + human sales engagement | Unified AI agents + multichannel automation | Medium | SMB → Enterprise | $$ |
SmartWriter.ai | Hyper-personalized cold emails | Auto-generates tailored emails from web data | Low | Solo / SMB | $ |
Lyne.ai | Fast email intro personalization | 1-click intros with real-time research | Low | SMB / Mid-market | $ |
Lavender
Lavender is an AI-powered email coach designed for sales teams. It helps improve the effectiveness of sales emails by scoring them and giving instant feedback to boost reply rates. This tool offers personalized suggestions and automation to save time and increase pipeline from email outreach.
It works as a smart assistant embedded in your inbox to help you write emails that get more responses.
Lavender works by analyzing your emails in real time, scoring their quality, and suggesting ways to personalize or improve them. For example, it helps you tailor follow-ups or optimize subject lines to increase open and reply rates.
What makes Lavender stand out is its deep integration into email platforms and constant AI-powered coaching that adapts to changing sales trends. It provides actionable insights to instantly improve every email, making it easier for sales reps to connect with prospects.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Email scoring and improvement, personalized email suggestions, reply rate optimization
- AI capabilities: LLM-powered scoring, auto-personalization, generative AI recommendations
- Integrations: Gmail, Outlook, HubSpot, Apollo, Outreach, Salesloft
- Free trial: Yes, 7 days
- Automation level: Agent-assisted
- Deployment time: Minutes
Pros:
- Real-time feedback improves email effectiveness instantly
- Personalization suggestions save time and deepen connections
- Works seamlessly inside popular email and CRM platforms
Cons:
- Limited free tier with restricted monthly email analyses
- Best results require consistent use and learning curve
- Mostly focused on email; less support for other sales channels
Pricing:
Lavender offers a free forever plan limited to 5 emails per month. Paid plans start at $27/month for individuals with unlimited emails and features. Team plans with coaching dashboards begin at $89/seat/month. Custom enterprise pricing is available for large teams.
Copy AI
Copy AI is an AI-powered platform that helps GTM teams automate and improve key sales, marketing, and operations tasks. It creates personalized messages, content, and workflows to speed up prospecting, lead engagement, and deal management.
This all-in-one GTM AI platform saves time, boosts pipeline growth, and increases conversions by streamlining how teams work together and use data.
Copy AI automates workflows like drafting outreach, enriching leads, and scoring deals by combining AI models with company data and playbooks. Teams input their goals and get smart, ready-to-use outputs fast.
It's a unified platform that replaces many point solutions. Copy AI handles multiple GTM use cases in one place, aligning teams, centralizing data, and maintaining brand voice consistently at scale.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Prospecting outreach, inbound lead processing, deal coaching and forecasting
- AI capabilities: Large Language Model powered, workflow automation, brand voice customization
- Integrations: Salesforce, HubSpot, Slack, Gmail, LinkedIn
- Free trial: Yes
- Automation level: Human-in-the-loop with AI agents
- Deployment time: Minutes to hours
Pros:
- Streamlines multiple GTM functions in one platform
- Creates personalized and brand-aligned content automatically
- Connects data and teams for faster, smarter sales and marketing efforts
Cons:
- May require setup time to customize workflows fully
- Advanced features best suited for teams with defined GTM processes
- Some learning curve for integrating with existing systems
Pricing:
Copy AI offers a free trial. Paid plans start at an affordable monthly rate designed for growing teams. Enterprise pricing is customized for high-volume and advanced needs.
Regie.ai
Regie.ai is an AI sales engagement platform that helps sales teams boost pipeline and close more deals. It combines AI Agents and human reps in one platform to automate and simplify prospecting tasks like calls, emails, and social outreach.
This tool frees reps from busywork, enabling them to focus on high-value conversations and improving outreach consistency and quality.
The platform automates prospecting by using AI Agents to research leads, write messages, prioritize contacts, and handle follow-ups, while reps manage key engagements, all within a single easy-to-use workflow.
Regie.ai uniquely merges AI-powered automation with human sales efforts in one place. It reduces tool overload, cuts costs, and delivers a smoother, more effective prospecting process that scales without losing personalization.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Outbound prospecting, inbound follow-up, lead enrichment
- AI capabilities: LLM-powered messaging, AI Agents for task automation, lead prioritization, multi-channel outreach
- Integrations: Salesforce, HubSpot, LinkedIn, Gmail, Slack
- Free trial: Yes
- Automation level: Agent-assisted with human oversight
- Deployment time: Minutes
Pros:
- Combines AI and human reps in one platform to boost efficiency
- Simplifies prospecting by consolidating calls, emails, and social outreach
- Frees reps to focus on high-impact sales conversations
Cons:
- May require adjustment for teams new to AI-driven workflows
- Limited control for users wanting fully manual prospecting tasks
- Some advanced features best suited for mid-market and larger teams
Pricing:
Free tier available with basic features. Paid plans start around $60/month per user. Custom enterprise pricing for high-volume teams and advanced capabilities.
SmartWriter.ai
SmartWriter.ai is an AI-powered outreach automation platform designed for sales and GTM teams. It helps create hyper-personalized cold emails in seconds, boosting reply rates and cutting down time spent on research and writing.
By automating email personalization at scale, it enables teams to connect with prospects more effectively and close more deals faster.
The tool works by gathering public online data about a prospect (like social posts, articles, and job info) and instantly generating tailored email intros and follow-ups. You simply input your target's details, and SmartWriter crafts unique, relevant messages for each recipient with one click.
What sets SmartWriter apart is its deep personalization engine that uses rich, real-time context from over 40 online sources. This creates highly engaging emails that feel handcrafted, not generic.
It drastically reduces manual workload and increases outreach success, making it ideal for busy sales and marketing teams.
Quick facts:
- Best for: Solo, SMB, Mid-Market
- Use cases: Automated cold email prospecting, personalized follow-ups, lead engagement
- AI capabilities: LLM-powered, auto-personalization, multi-source data enrichment
- Integrations: Shopify, LinkedIn, Gmail (email finder and verification)
- Free trial: Yes, 7 days, no credit card required
- Automation level: Fully autonomous with user oversight
- Deployment time: Minutes
Pros:
- Creates deeply personalized emails within seconds
- Saves hours of manual research and copywriting every day
- Scales outreach with consistent high-quality messaging
Cons:
- Credit-based usage may limit volume for some users
- Limited integrations compared to some competitors
- Requires good input data for best results; some editing may be needed
Pricing:
No free tier but offers a 7-day free trial. Paid plans start at around $49/month, with credits purchased for email generation. Custom enterprise pricing is available for high-volume needs.
Lyne.ai
Lyne.ai is an AI-powered tool that creates personalized cold email intros quickly. It helps sales teams save time on research and boosts response rates by automating the personalization of outreach at scale.
This makes it easier to connect with prospects and close more deals faster.
Lyne.ai scans online data to gather detailed info on accounts and contacts, then generates custom email intros in one click for efficient outreach campaigns.
It delivers hyper-personalized emails 9000% faster than manual research. This speed and quality help sales teams scale outreach while improving reply and open rates significantly.
Quick facts:
- Best for: SMB, Mid-Market
- Use cases: Personalized cold email intros, automated prospect research, scaling outreach
- AI capabilities: NLP-based personalization, data enrichment, machine learning insights
- Integrations: HubSpot, Salesforce, Gmail, LinkedIn
- Free trial: Yes
- Automation level: Agent-assisted
- Deployment time: Minutes
Pros:
- Saves hours of research per day, speeding up email campaigns
- Increases open and reply rates with custom personalization
- Easy to use, ideal for scaling outreach without extra staff
Cons:
- Mostly focused on cold emails, limited to outreach tasks
- Depends on data quality from public sources for personalization
- May require human review to ensure accuracy and tone
Pricing:
Free tier available for basic use. Paid plans start at $49/month with more credits and features. Enterprise pricing is custom for large teams needing high-volume access.
Even the best-written email won't help if it ends up in spam. Let's see how AI can protect your sender reputation and keep your messages landing safely in inboxes.
How does the best AI sales software improve email deliverability?
Even the best AI-written message fails if it lands in spam. That's where deliverability tools come in. They warm up your domain, monitor sender scores, and adjust sending patterns so your emails stay safe and visible.
AI analyzes engagement rates and tweaks send volume or frequency automatically.
Here's how the AI tools for sales professionals compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
NeverBounce | Email list cleaning | Fast, accurate bulk + real-time verification | Low | SMB → Enterprise | $ |
ZeroBounce | Email validation + scoring | 99.6% accuracy, spam trap + activity data | Low | SMB → Enterprise | $ |
Warmbox | Inbox warm-up | GPT-4-based AI interactions + 35k inbox network | Low | Solo → Enterprise | $ |
MailReach | Deliverability boosting | Safe, smart AI warmup + spam tests | Low | Solo → Enterprise | $ |
lemwarm | Email warm-up & alerts | Natural-looking email network + risk alerts | Low | SMB / Mid-market | € |
GlockApps | Deliverability monitoring | Deep spam diagnostics + blacklist tracking | Medium | SMB → Enterprise | $$ |
Folderly | Full deliverability suite | AI fixes for inbox placement + real-time alerts | Medium | SMB → Enterprise | $$ |
NeverBounce
NeverBounce is an AI-powered email verification and list cleaning platform. It helps sales and GTM teams keep their email lists clean by removing invalid or risky addresses.
This boosts email deliverability, reduces bounce rates, and improves overall campaign effectiveness, saving time and increasing conversion rates.
It works by scanning your email lists in bulk or in real-time, flagging invalid, disposable, or risky emails, so you only send to valid addresses. For example, it can automatically clean your contact lists before a major email campaign.
NeverBounce stands out for its accuracy, speed, and seamless integration with over 85 platforms like HubSpot, Salesforce, and Mailchimp. Its easy-to-use API and bulk cleaning tools make it reliable for teams of all sizes.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Email list cleaning, real-time verification, automated list syncing
- AI capabilities: Real-time verification with predictive email validation
- Integrations: HubSpot, Salesforce, Mailchimp, Marketo, Gmail, and 80+ more
- Free trial: Yes, with free test credits
- Automation level: Human-in-the-loop
- Deployment time: Minutes
Pros:
- Improves email deliverability by removing bad addresses
- Easy integration and API for automated workflows
- Fast, accurate verification for large lists
Cons:
- Human review may be needed for edge cases
- Pricing can add up for very large volumes
- Focused only on email verification, no broader sales functions
Pricing:
NeverBounce offers a free tier with some test credits. Paid plans start around $0.008 per verification, scaling down in cost with volume. Enterprise pricing is custom for high-volume users.
ZeroBounce
ZeroBounce is an AI-powered email validation platform that helps GTM teams clean and verify email lists. It ensures emails are real and safe, reducing bounce rates and improving inbox delivery.
This boosts campaign success by targeting only valid, engaged contacts, saving time and cutting wasted outreach efforts.
It works by scanning your bulk email lists or real-time signups to detect invalid, spammy, or risky addresses. You upload your list, get it cleaned, and download a verified list ready for campaigns.
What sets it apart is its 99.6% accuracy, fast API, and built-in AI scoring to rank emails by deliverability risk. It also offers extra tools like email activity data and spam trap detection for smarter targeting.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Email list cleaning, deliverability improvement, lead validation
- AI capabilities: AI email scoring, real-time validation API, spam trap detection
- Integrations: HubSpot, Salesforce, Mailchimp, Zapier, Gmail
- Free trial: Yes, 100 free monthly validations
- Automation level: Fully autonomous with API integrations
- Deployment time: Minutes
Pros:
- Highly accurate email verification reduces bounce rates and spam complaints
- Fast processing for bulk or real-time validation saves valuable campaign time
- Additional insights like email activity and scoring improve lead quality
Cons:
- Primarily email-focused, lacking broader sales enablement features
- Pricing can add up for very large lists or high-volume users
- Requires integration steps for seamless workflow automation
Pricing:
Offers a free tier with 100 free monthly verifications. Paid plans start at $15 per 500 verifications. Custom enterprise pricing is available for large volumes and added features.
Warmbox
Warmbox is an AI-powered email warm-up tool designed for sales and marketing teams. It improves your email inbox reputation and boosts deliverability to ensure your cold emails land in your leads' inboxes instead of spam folders, helping you get more replies and close more deals.
Warmbox connects to your email inbox and automatically sends and interacts with emails using GPT-4. It opens, replies, bookmarks, and removes emails from spam to build a strong sender reputation.
Warmbox uses a network of 35,000 real inboxes and human-like AI interactions to warm up emails safely and effectively. Its fast, easy plug-and-play setup works with almost any email provider.
Quick facts:
- Best for: Solo, SMB, Mid-Market, Enterprise
- Use cases: Email warm-up, deliverability boost, spam folder removal
- AI capabilities: GPT-4-powered realistic email interactions, auto-replies, spam score monitoring
- Integrations: Gmail, Outlook 365, Yahoo, Amazon SES, SMTP, Sendgrid, Sendinblue, Zoho, and more
- Free trial: Yes
- Automation level: Fully autonomous
- Deployment time: Minutes
Pros:
- Simple setup with no technical skills needed
- Increases email deliverability and inbox placement
- Provides detailed analytics to track email reputation
Cons:
- Primarily focused on email warm-up, not a full CRM tool
- Results improve gradually, not instantly
- Some advanced features may require paid plans
Pricing:
Free tier available with basic warm-up features. Paid plans start at $49/month, offering higher volume and advanced settings. Enterprise pricing is custom for large-scale needs.
MailReach
MailReach is an AI-powered email deliverability platform designed to help GTM teams ensure their outreach emails land in the inbox, not spam. It focuses on warming up email accounts, improving sender reputation, and running spam tests.
This tool boosts reply rates, increases revenue from email, and saves time by automating complex deliverability tasks critical for effective cold outreach.
MailReach works by automatically sending meaningful, positive interactions through a network of trusted accounts to warm up your email address and domain. It also tests your emails for spam triggers and provides actionable insights to optimize deliverability.
What sets MailReach apart is its laser focus on deliverability rather than added features. It uses smart algorithms to mimic human email behavior, follows email provider rules closely, and doesn't rely on repetitive subject lines, making it safer and more effective than most alternatives.
Quick facts:
- Best for: Solo, SMB, Mid-Market, Enterprise
- Use cases: Email warmup, spam testing, email verifier
- AI capabilities: Algorithm-driven email warmup, spam score analysis, actionable deliverability insights
- Integrations: Gmail, Outlook, SendGrid, Mailgun, Amazon SES, and other SMTP-compatible providers
- Free trial: Yes, free spam test available
- Automation level: Fully autonomous
- Deployment time: Minutes
Pros:
- Significantly improves inbox placement and email open rates
- Easy to use with quick setup and minimal manual intervention
- Provides continuous deliverability monitoring and recommendations
Cons:
- Primarily focused on deliverability; lacks outreach campaign management features
- Requires warming each sending email address for full domain results
- May need ongoing usage to maintain optimal sender reputation
Pricing:
- Free tier: Yes, includes a free spam test
- Paid plans: Start around $30/month depending on volume and features
- Enterprise: Custom pricing available for large-scale needs
lemwarm
lemwarm is an email warm-up and deliverability booster tool. It helps sales and GTM teams avoid spam folders by improving email reputation. This automation ensures more emails reach inboxes, increasing open rates and reply chances for better campaign success.
lemwarm gradually sends automated, natural-looking emails through a large network of real users.
It also checks your email setup and monitors deliverability, sending alerts if issues arise, so your campaigns run smoothly.
lemwarm's large, diverse warm-up network and personalized email replies create natural email activity. It offers clear deliverability alerts and practical tips tailored to industries, helping keep your emails trusted and effective.
Quick facts:
- Best for: Solo, SMB, Mid-Market
- Use cases: Email warm-up, deliverability monitoring, spam risk alerts
- AI capabilities: Automated warm-up workflows, deliverability monitoring, personalized email sending
- Integrations: Gmail, SMTP providers, various ESPs
- Free trial: No
- Automation level: Fully autonomous with human oversight
- Deployment time: Minutes
Pros:
- Automates a critical but complex email warm-up process effortlessly
- Tracks and alerts on deliverability risks before campaigns start
- Improves email reputation using real replies from a large network
Cons:
- No free trial to test before purchasing
- Advanced deliverability boosting features still rolling out
- Primarily focused on email deliverability, not full campaign management
Pricing:
No free tier. Paid plans start at €29/month per email. Higher plans add personalized emails and advanced alerts at €49/month per email. Enterprise options available with custom pricing.
GlockApps
GlockApps is an AI-powered email deliverability testing and monitoring tool designed for GTM teams. It helps sales and marketing teams ensure their emails reach the inbox, not spam, improving campaign effectiveness and boosting engagement.
This tool provides deep insights into email placement, spam triggers, and domain reputation so teams can fix issues faster and save time.
GlockApps works by analyzing your emails across major ISPs, checking spam scores, inbox placement, and blacklist status. It offers actionable reports and real-time alerts to help optimize sending practices and maintain a strong sender reputation.
What makes it stand out (especially if compared to other best AI tools for sales teams) is its comprehensive diagnostics covering technical and content issues, plus domain and IP reputation monitoring. It goes beyond basic checks, providing precise, easy-to-follow fixes that protect your brand's email deliverability.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: email deliverability testing, spam score monitoring, domain reputation tracking
- AI capabilities: predictive analytics, automated alerts, content and DNS analysis
- Integrations: compatible with major ESPs like SendGrid, Mailgun, SparkPost
- Free trial: Yes, 2 free deliverability tests
- Automation level: Agent-assisted with automation for alerts and reporting
- Deployment time: Minutes
Pros:
- Provides clear, actionable email deliverability insights
- Real-time alerts help quickly address sending issues
- Monitors domain and IP reputation across 50+ blocklists
Cons:
- Primarily focused on email deliverability, not full marketing automation
- Some advanced features require paid plans
- Interface can be technical for non-IT users
Pricing:
Free tier available with 2 free tests. Paid plans start at affordable monthly rates based on email volume. Enterprise pricing is customized for high-volume senders.
Folderly
Folderly is an AI-powered email deliverability platform that helps GTM teams ensure their sales emails land in the inbox, not spam. It improves sender reputation by analyzing and fixing email issues, boosting outreach effectiveness and reply rates.
This tool is essential for teams relying on cold email or outbound campaigns to close deals faster.
Folderly works by scanning your emails, IPs, and DNS records to detect deliverability problems before sending. It offers actionable insights and real-time alerts to fix spam triggers and maintain a healthy inbox presence.
What sets Folderly apart is its deep diagnostics combined with AI-driven recommendations and real-time monitoring. It not only identifies deliverability risks but also provides practical fixes and ongoing campaign health checks.
Quick facts:
- Best for: SMB / Mid-Market / Enterprise
- Use cases: Email deliverability monitoring, inbox placement testing, sender reputation management
- AI capabilities: Automated email analysis, spam detection, real-time alerts
- Integrations: Gmail, Outlook, major ESPs via SMTP and API
- Free trial: Yes
- Automation level: Human-in-the-loop
- Deployment time: Minutes
Pros:
- Prevents emails from landing in spam with clear, actionable fixes
- Provides ongoing deliverability monitoring and alerting
- Integrates easily with popular email platforms and ESPs
Cons:
- Not a full CRM or outreach automation tool, focuses solely on deliverability
- Requires active monitoring and action by users
- Some advanced features may need custom setup and technical knowledge
Pricing:
Free tier available with limited features. Paid plans start at around $79/month, scaling with email volume and features. Enterprise pricing is custom for high-volume senders.
Email isn't the only game in town. When it's time to pick up the phone, AI can make your calls sharper, smarter, and more productive.
What about AI tools for calling and conversations?
AI conversation tools turn every call into a coaching moment. They prep you with insights before a call, listen live to suggest responses, and transcribe automatically afterward.
You'll spot patterns in objections, winning phrases, and tone – things humans often miss.
Here's how the AI tools for sales and marketing compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
Gong | Conversation + revenue intelligence | Deep AI insights from calls + deal forecasting | Medium | Mid-market / Enterprise | $$$ |
Avoma | AI meeting + coaching assistant | Transcription, AI notes, deal insights in one | Low | SMB → Enterprise | $$ |
Fireflies | Meeting transcription & summaries | Automatic notes, searchable transcripts | Low | SMB → Enterprise | $ |
Aircall | AI phone + call automation | Real-time coaching + CRM-integrated calls | Low | SMB → Enterprise | $$ |
Gong
Gong is an AI-powered revenue platform that helps sales and GTM teams improve deal outcomes and work more efficiently. It records and analyzes sales calls and meetings to provide insights on customer conversations.
This conversational AI tool helps teams understand what works, coach sellers, and forecast revenue with accuracy, enabling faster deal closures and better sales performance.
Gong works by capturing every customer interaction, then using AI to highlight key moments, suggest next steps, and automate follow-ups. For example, it can identify the best messaging so reps can tailor their approach effectively.
What makes Gong stand out is its ability to combine deep AI analysis with real customer data, giving actionable insights that drive better decisions. Its specialized AI agents automate routine tasks, saving time and boosting productivity.
Quick facts:
- Best for: Mid-Market, Enterprise
- Use cases: deal qualification, sales coaching, revenue forecasting
- AI capabilities: NLP-powered conversation insights, AI agents, predictive analytics
- Integrations: Salesforce, HubSpot, Slack, Gmail, LinkedIn
- Free trial: Yes
- Automation level: Agent-assisted
- Deployment time: Hours
Pros:
- Provides clear, real-time insights from live customer conversations
- Automates administrative tasks like follow-ups and pipeline updates
- Improves forecast accuracy with unbiased data-driven analysis
Cons:
- May require time for teams to get fully comfortable with the platform
- Advanced features best suited for larger sales organizations
- Pricing can be high for smaller businesses
Pricing:
No free tier but offers a free trial. Paid plans start at a custom price based on team size and feature needs. Enterprise pricing is available for high-volume users.
Avoma
Avoma is an all-in-one AI meeting assistant and conversation intelligence platform. It automates note-taking, meeting scheduling, and coaching to help sales teams save time and improve deal outcomes.
It uses AI to transcribe calls, generate smart notes, score calls, and provide actionable insights to boost win rates and streamline workflows.
Avoma records and transcribes meetings in real time, creates AI-generated notes and follow-up emails, and scores calls automatically. It also routes leads and tracks deal health using AI-based insights.
Avoma combines meeting automation, coaching, and revenue intelligence in one platform. It offers customizable features, detailed AI coaching, and seamless integrations, making it a versatile, practical tool for sales teams to close more deals efficiently.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated note-taking, AI call scoring, lead routing
- AI capabilities: NLP-driven transcription, AI coaching, predictive deal scoring
- Integrations: Salesforce, HubSpot, Zoom, Slack, Gmail, Calendly
- Free trial: Yes, 14 days
- Automation level: Human-in-the-loop with AI assistance
- Deployment time: Minutes
Pros:
- Saves 4+ hours per week by automating meeting tasks
- Improves win rates with AI-driven coaching and insights
- Flexible pricing with pay-as-you-grow options and free view-only seats
Cons:
- Advanced features require some setup and training
- May be complex for very small teams or non-sales use cases
- Some integrations need configuration to unlock full benefits
Pricing:
Avoma offers a free tier with basic meeting assistant features. Paid plans start at $19 per user/month for the full AI meeting assistant. Conversation intelligence and revenue intelligence add-ons start at $29 per user/month.
Custom enterprise pricing is available for large teams.
Fireflies
Fireflies is an AI meeting assistant designed to help sales and GTM teams by automatically recording, transcribing, and summarizing meetings. It's a conversational AI tool that saves time and improves follow-up accuracy, allowing teams to focus on closing deals instead of note-taking.
It works by joining your live meetings or syncing with your calendar, capturing conversations, and generating searchable transcripts and action items.
What makes it stand out is its high transcription accuracy, speaker recognition, and seamless integration with many work tools, making meeting insights easy to access and act on.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Meeting transcription, automated note-taking, conversation analytics
- AI capabilities: NLP-based transcription, AI summarization, speaker detection
- Integrations: Salesforce, HubSpot, Slack, Google Meet, Zoom, Gmail
- Free trial: Yes (limited features)
- Automation level: Agent-assisted
- Deployment time: Minutes
Pros:
- Saves hours of manual note-taking after meetings
- Provides clear, actionable summaries instantly
- Integrates with popular CRMs and collaboration tools
Cons:
- Some learning curve to optimize meeting setups
- Transcription may need minor edits for industry-specific terms
- Best suited for teams with regular online meetings
Pricing:
Free tier available with basic features; paid plans start at $19 per user/month with more transcription hours and advanced AI tools; enterprise pricing is custom based on volume and features.
Aircall
Aircall is a cloud-based business phone system with built-in AI tools for sales and support teams. It combines calling, messaging, and AI-powered insights in one platform to boost productivity and improve customer conversations.
As a conversational AI and communication automation tool, it helps teams connect faster, coach reps in real time, and automate follow-ups to close deals more efficiently.
It works by integrating with your CRM and other tools, making calls and messages actionable with AI-driven coaching and data insights. For example, it can automatically suggest follow-up tasks during or after sales calls.
Aircall stands out with its ease of use, seamless integrations, and real-time AI coaching that turns every rep into a top performer while managing multi-channel communication smoothly.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Call center management, AI-assisted sales calls, customer support automation
- AI capabilities: Real-time conversation intelligence, AI voice agents, workflow automation
- Integrations: Salesforce, HubSpot, Zendesk, Intercom, Microsoft Teams
- Free trial: Yes, 7-day trial
- Automation level: Agent-assisted with AI support
- Deployment time: Minutes
Pros:
- Quick setup with no hardware needed
- Real-time AI coaching improves team performance
- Integrates deeply with major CRMs and help desks
Cons:
- Primarily focused on voice-based communication
- Some features may require higher-tier plans
- Best suited for teams comfortable with cloud phone systems
Pricing:
No free tier, but a 7-day free trial is available. Paid plans start at $30 per user per month. Enterprise pricing is custom based on volume and features.
After every call comes the admin work and that's where most reps lose time. Luckily, AI can handle your CRM updates automatically so you can stay focused on selling.
Can the top AI sales automation tools really automate your CRM updates?
These tools keep your CRM spotless, so no more manual updates or forgotten tasks. They auto-log activities, update contact info, and even forecast deals based on past trends.
With AI managing the pipeline, you prevent pipeline rot = those deals that quietly go stale. You'll save hours every week and always know exactly where every lead stands.
Here's how the best AI sales software compares:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
Attio | AI-native CRM | Flexible data model + automated workflows | Medium | SMB → Enterprise | $$ |
Folk | Lightweight CRM assistant | Smart contact enrichment + auto follow-ups | Low | SMB / Agencies | $ |
Twenty | Open-source CRM | Fully customizable, data ownership | Medium | SMB → Enterprise | Free + Paid |
Attio
Attio is an AI-powered CRM platform designed for go-to-market teams to manage customer relationships and sales pipelines efficiently. It helps sales teams by automating workflows, enriching data, and providing real-time insights.
This AI-native CRM reduces manual work, speeds up deal tracking, and helps teams focus on closing more deals with better customer knowledge.
Attio works by syncing instantly with your email, calendar, and other data sources. It automates tasks like lead routing, pipeline updates, and personalized follow-ups, making sales processes smoother and faster.
What makes it stand out is its flexible data model that adapts to your business needs, combined with powerful AI that enriches contacts, scores opportunities, and automates complex workflows all in one platform.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: pipeline management, lead enrichment, automated workflows
- AI capabilities: LLM-powered data enrichment, AI-driven lead scoring, workflow automation
- Integrations: Gmail, Outlook, Salesforce, HubSpot, Slack, Segment
- Free trial: Yes, 14 days free trial
- Automation level: Agent-assisted with powerful AI support
- Deployment time: Minutes
Pros:
- Instantly builds a smart CRM by syncing emails and calendars
- Highly flexible data model tailored to your business
- Powerful automation engine reduces manual tasks and improves productivity
Cons:
- May require some learning curve to customize workflows fully
- Advanced AI features may need fine-tuning for best results
- Pricing can be higher for smaller teams on the Pro plan
Pricing:
It's definitely one of the free AI sales tools with its free tier available with limited features. Paid plans start at $25/user/month for Pro, with custom pricing for Enterprise plans supporting large teams and advanced needs.
Folk
Folk is an AI-powered CRM assistant that helps sales and GTM teams manage contacts, automate research, and streamline outreach.
It acts like a personal sales assistant that frees you from busy work, letting you focus on closing deals faster. It combines CRM, contact enrichment, and messaging automation into one easy-to-use platform designed for better pipeline management and personalized outreach.
It works by automatically importing contacts from LinkedIn and other sources, enriching data with AI, and scheduling personalized emails and follow-ups. For example, it can find missing contact info and suggest the best time to reach out.
What makes it stand out is its seamless integration with email, calendar, LinkedIn, and 6000+ tools, plus smart AI features that research prospects, prioritize leads, and remind you when to follow up, working quietly in the background to keep you on track.
Quick facts:
- Best for: SMB, Mid-Market, Agencies
- Use cases: Contact enrichment, personalized outreach, pipeline visualization
- AI capabilities: LLM-powered research, auto-personalization, sequencing automation
- Integrations: LinkedIn, Gmail, Outlook, WhatsApp, Salesforce, Slack
- Free trial: Yes, 14 days
- Automation level: Human-in-the-loop with AI assistance
- Deployment time: Minutes
Pros:
- Automates tedious tasks like data entry and research
- Centralizes contacts from multiple platforms effortlessly
- AI-driven reminders help never miss follow-ups
Cons:
- Limited advanced automation compared to larger CRM suites
- Some features depend on manual setup and team adoption
- May be less suitable for very large enterprise needs
Pricing:
Free tier available with basic features. Paid plans start at $29/month with more contacts and advanced automation. Custom enterprise pricing for large teams or high-volume usage.
Twenty
Twenty is an open-source CRM and one of the best AI sales tools for small businesses that helps GTM teams manage customer relationships efficiently. It organizes contacts, tracks deals, and automates workflows.
This platform boosts sales team productivity by customizing data models and syncing emails, making deal management simpler and faster.
Users import customer data, customize the system to fit their sales process, and automate tasks with APIs and webhooks. It keeps all team members aligned with shared notes, calls, and deal progress.
Its open-source model gives full control over data and customization. It combines modern design with flexibility to adapt to unique business needs, supported by a strong community of developers.
Quick facts:
- Best for: SMB / Mid-Market / Enterprise
- Use cases: Contact management, deal tracking, workflow automation
- AI capabilities: Auto-personalization through customizable data models
- Integrations: Slack, LinkedIn, Gmail, Notion, GitHub
- Free trial: Yes
- Automation level: Human-in-the-loop with automated workflows
- Deployment time: Minutes
Pros:
- Highly customizable to fit specific sales processes
- Open-source ensures data ownership and cost savings
- Integrates well with common communication and productivity tools
Cons:
- Requires some technical skill for full customization
- May need developer support for advanced integrations
- Open-source nature means less out-of-the-box polish compared to proprietary CRMs
Pricing:
Free tier available with basic features. Paid plans start at affordable rates for added functionality. Enterprise options offer custom pricing for high-volume and large teams.
CRM automation is just the start. Meet your new digital teammates (AI SDRs), who can manage prospecting, follow-ups, and scheduling while you focus on building real connections.
How do AI SDRs save time and automate mundane tasks?
AI SDRs are the next evolution of sales automation – virtual teammates that handle the busywork so you can focus on building real connections. They research leads, personalize messages, schedule meetings, and even follow up automatically.
Think of them as SDRs who never sleep and never forget. And here's how the AI-based sales tools compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
Artisan | Fully automated outbound | AI SDR "Ava" handles research, intent, and outreach | Medium | SMB → Enterprise | $$ |
Claygent | Deep AI research agent | Customizable AI research from public + internal data | Medium | SMB → Enterprise | $ |
11x | AI sales workforce | Digital workers automate prospecting → meetings | Low | SMB → Enterprise | $$$ |
Jason AI SDR | AI rep for multichannel outreach | End-to-end prospecting + meeting booking | Medium | SMB → Enterprise | $$$ |
Relevance AI | Build custom AI agents | No-code multi-agent automation for sales tasks | Medium | SMB → Enterprise | $$ |
Artisan
Artisan is an AI-powered outbound sales platform that automates lead research, personalized outreach, and follow-up sequences. It acts like an AI Sales Development Representative, helping GTM teams save time and close more deals by handling repetitive outreach tasks across email and LinkedIn.
Artisan works by creating targeted campaigns where its AI agent, Ava, finds leads, researches intent signals, and sends hyper-personalized messages automatically.
It manages multi-step outreach and follow-ups based on buyer behavior to maximize engagement.
What makes Artisan stand out is its all-in-one approach, combining a huge verified B2B database, real-time intent data, and AI-crafted personalized messaging in one platform. This lets sales teams run smarter campaigns without adding headcount.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated prospecting, multi-channel outreach, intent-based follow-ups
- AI capabilities: LLM-powered personalization, intent signal mining, workflow automation
- Integrations: Salesforce, HubSpot, LinkedIn, Gmail
- Free trial: Yes
- Automation level: Fully autonomous with human oversight
- Deployment time: Minutes
Pros:
- Saves reps hours by automating research and outreach
- Delivers highly personalized messages to improve response rates
- Combines data, intent signals, and outreach in one easy platform
Cons:
- Might need initial setup time to tailor campaigns
- Some learning curve for teams new to AI sales tools
- Best results require active monitoring and tuning of campaigns
Pricing:
Free tier available with limited features. Paid plans start at $99/month with more outreach credits and capabilities. Enterprise pricing is custom for high-volume users.
Claygent
Claygent is an AI research agent that helps sales and GTM teams find detailed information about companies and people fast. It uses AI to dig into websites and public data to uncover insights that improve targeting, enrichment, and outreach.
This tool saves time by automating research and provides unique data to help teams close more deals with better-qualified leads.
Claygent visits domains, extracts relevant data, and delivers reports. It also connects with your own data sources like CRM or call transcripts to tailor research and outbound messaging.
Its ability to act like a human researcher by interacting with websites, applying filters, and gathering hard-to-get data sets it apart. You can also customize AI prompts and workflows without wasting credits, making it highly flexible and efficient.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Lead enrichment, targeted company research, outbound personalization
- AI capabilities: LLM-powered research, data scraping with AI, custom AI prompt builder
- Integrations: Salesforce, Gong, Google Docs, 150+ other platforms
- Free trial: Yes, 14-day Pro trial, no credit card required
- Automation level: Human-in-the-loop with AI-assisted research
Deployment time: Minutes
Pros:
- Automates deep company and people research to save hours
- Custom AI prompts let teams tailor insights without extra cost
- Connects with multiple data sources for personalized outreach
Cons:
- Requires some setup to connect data sources for full potential
- Best suited for teams comfortable using AI workflow tools
- May need training to build effective custom AI prompts
Pricing:
Free tier available with basic features. Paid plans start at $50/month with additional credits for advanced research. Enterprise pricing is custom and supports high-volume needs.
11x
11x provides AI-powered digital workers that automate key sales and go-to-market tasks. These AI agents handle prospecting, research, personalized outreach, and meeting booking to help sales teams save time, boost pipeline, and close more deals efficiently.
It identifies ideal prospects, personalizes messages based on data, reaches out via multiple channels, and schedules qualified meetings, all automatically on behalf of your team.
11x's digital workers learn and adapt continuously, deliver human-like conversations, and integrate deeply with your existing tools to offer fully autonomous sales support at scale.
Quick facts:
- Best for: SMB / Mid-Market / Enterprise
- Use cases: Automated prospecting, personalized outreach, meeting scheduling
- AI capabilities: LLM-powered, multi-channel engagement, continuous learning
- Integrations: Salesforce, HubSpot, Gmail, LinkedIn, Slack
- Free trial: Yes
- Automation level: Fully autonomous
- Deployment time: Minutes
Pros:
- Saves time by automating full outreach cycles from prospecting to meetings
- Improves conversion with personalized, human-like AI conversations
- Integrates easily with popular sales and communication platforms
Cons:
- May require some initial setup to align with your sales process
- AI conversations might need periodic tuning for niche industries
- Pricing details less transparent for smaller teams
Pricing:
Free trial available to explore core features. Paid plans start at competitive rates based on usage. Custom enterprise pricing offered for high-volume needs.
Jason AI SDR
Jason AI SDR is an AI-powered sales development representative that helps sales teams find the right leads, create personalized outreach messages, and book meetings automatically.
It works across email, LinkedIn, and calls to boost engagement and save time, letting your team focus on closing deals instead of manual outreach.
Jason analyzes your ideal customer, searches over a billion contacts, builds tailored multi-step outreach sequences, handles replies, and schedules meetings based on real-time calendar availability.
Jason combines AI-driven lead generation, deep personalization tuned to your product, and automatic reply handling with multilingual outreach to deliver human-like conversations at scale, improving response rates and pipeline growth effortlessly.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated prospecting, personalized multi-channel outreach, meeting booking
- AI capabilities: LLM-powered message crafting, intent signal analysis, auto-personalization, multilingual support
- Integrations: HubSpot, Salesforce, Google Calendar, LinkedIn, Gmail
- Free trial: Yes, demo available
- Automation level: Fully autonomous with human review option
- Deployment time: Minutes
Pros:
- Saves 5+ hours weekly by automating research and outreach
- Increases reply rates by up to 2x with tailored messaging
- Books meetings automatically based on real-time calendar integration
Cons:
- Requires initial setup to teach your product and ICP
- May need some fine-tuning for very niche markets
- Full AI autonomy might need human approval for sensitive replies
Pricing:
Free tier available via demo. Paid plans start at $500/month for full AI SDR access, including B2B data and multichannel outreach. Enterprise packages offer custom pricing for large teams.
Relevance AI
Relevance AI is an AI workforce platform that lets GTM teams build and manage custom AI agents without coding. These agents handle research, outreach, follow-ups, and CRM updates automatically, helping sales teams save time, increase deal velocity, and improve conversion by automating repetitive tasks.
It's a no-code multi-agent platform tailored for business-critical sales functions.
The tool works by letting users describe AI agent roles in natural language, add AI-powered tools, and set triggers to automate tasks like booking meetings or qualifying leads. Teams can deploy agents quickly and iterate to refine their workflows.
What makes it stand out is its flexibility to build customizable AI agents that work independently with human-quality results. It supports multiple top LLM providers and integrates deeply into existing sales processes for seamless automation.
The platform's visual design and active community simplify building complex AI teams without developer help.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: AI BDR agents for meeting booking, account research automation, CRM enrichment
- AI capabilities: LLM-powered, multi-agent workflows, auto-personalization, task-specific AI tools
- Integrations: Salesforce, HubSpot, Gmail, Slack, LinkedIn
- Free trial: Yes, free plan available with no credit card required
- Automation level: Fully autonomous agents with human oversight options
- Deployment time: Minutes to hours via templates and no-code setup
Pros:
- No coding needed to build powerful AI agents tailored to sales workflows
- Handles complex tasks with independent, multi-agent coordination
- Quickly scales AI workforce with templates and easy customization
Cons:
- May require initial time to fine-tune agents for specific sales processes
- Some advanced features may need training for non-technical users
- Pricing can scale quickly as more AI agents and integrations are added
Pricing:
Relevance AI offers a free tier with limited access to build and test AI agents. Paid plans start at a modest monthly fee based on usage and features. Enterprise pricing is custom, designed for large teams requiring high-volume AI workforce deployment.
Once your workflow runs smoothly, it's time to measure what's working. AI analytics tools turn your data into insights that help you improve and hit targets faster.
What about the best AI sales tools for automation that analyze performance and results?
AI analytics tools don't just show numbers. They explain them. They track every email, call, and deal, then highlight what's driving conversions.
You'll get instant insights on which messages, times, or channels perform best. Use that data to prioritize high-impact activities and plan smarter quotas.
Here's how the tools compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
Momentum | AI RevOps automation | Turns conversations into clean CRM data + tasks | Medium | Mid-Market → Enterprise | $$ |
Clari | Forecasting & pipeline intelligence | Predictive insights + deal inspection via AI agents | Medium | Mid-Market → Enterprise | $$$ |
People.ai | Activity + forecasting platform | Unifies sales data to improve accuracy & execution | Medium | Mid-Market → Enterprise | $$$ |
Attention | AI sales assistant | Automates CRM updates, follow-ups & coaching | Low | SMB → Enterprise | $$ |
Momentum
Momentum is an AI revenue orchestration platform that turns every customer interaction into clean, structured data in real time. It automates key sales and customer success tasks like updating CRM fields, capturing deal risks, and providing coaching.
This helps GTM teams close deals faster, reduce churn, and spend more time selling instead of doing admin work.
Momentum listens to calls and meetings, extracts important info, updates Salesforce and other tools automatically, alerts the right team members, and triggers follow-up tasks without manual input.
It offers end-to-end automation from first call through renewal, powered by AI that understands context deeply. Its seamless integrations with Slack and Salesforce make workflows smooth and fast, saving hours of manual data entry and follow-up.
Quick facts:
- Best for: Mid-Market, Enterprise
- Use cases: Automated CRM updates, deal risk detection, AI sales coaching
- AI capabilities: LLM-powered data extraction, sentiment analysis, task automation
- Integrations: Salesforce, Slack, HubSpot, Snowflake, Gong, Chorus, Salesloft
- Free trial: Yes
- Automation level: Fully autonomous with human oversight
- Deployment time: Minutes
Pros:
- Greatly reduces manual admin for sales and CS teams
- Provides real-time deal insights and alerts
- Improves data quality and pipeline visibility
Cons:
- May require initial customization to fit specific processes
- Best suited for teams already using Salesforce or similar CRMs
- Some AI suggestions need human validation for accuracy
Pricing:
Free tier available. Paid plans start at a custom price based on users and features. Enterprise pricing for large teams and high data volume is negotiated.
Clari
Clari is an AI-driven revenue orchestration platform designed to help GTM teams manage their entire sales pipeline more effectively. It uses predictive analytics and AI agents to automate forecasting, improve pipeline visibility, and increase sales productivity.
This tool helps sales teams close deals faster and with greater confidence by surfacing real-time insights and guiding action priorities.
Clari works by connecting to your CRM and communication tools, automatically capturing data and analyzing signals to score pipeline health and forecast sales outcomes. For example, it highlights at-risk deals and suggests next steps to keep deals moving.
What makes it stand out is its ability to unify all revenue workflows into one platform, powered by AI that adds context and precision to forecasting and sales execution.
Its Revenue AI Agents offer proactive deal inspection and sales coaching, setting it apart from simple reporting tools.
Quick facts:
- Best for: Mid-Market / Enterprise
- Use cases: Sales forecasting, pipeline scoring, deal inspection
- AI capabilities: Predictive analytics, AI agents, revenue orchestration
- Integrations: Salesforce, HubSpot, Slack, Gmail
- Free trial: Yes
- Automation level: Agent-assisted
- Deployment time: Hours
Pros:
- Accurate, AI-powered forecasts increase revenue predictability
- Automates data capture to reduce manual CRM updates
- Provides real-time guidance on deal risks and next steps
Cons:
- May require time to customize for complex sales processes
- Pricing can be high for smaller teams
- Some learning curve with full platform features
Pricing:
No free tier, but a free trial is available. Paid plans start at custom pricing based on company size and feature needs. Enterprise-level pricing is tailored for high-volume users.
People.ai
People.ai is an AI revenue platform that helps sales teams work smarter by collecting and organizing all sales activities automatically. It uses AI to improve sales forecasting, deal qualification, and account planning, so teams can close more deals with less manual effort.
This tool acts as a forecasting copilot and activity unifier, giving sales a clear, data-driven path to revenue growth.
It works by syncing data from emails, calendars, and CRM systems to track sales interactions and pipeline progress. It then uses AI models to highlight risks and opportunities, automate deal qualification, and create precise forecasts.
What makes it stand out is its ability to unify all sales data into one easy-to-understand dashboard, powered by custom AI agents tailored to your revenue process. It reduces guesswork and gives clear next steps for sales success.
Quick facts:
- Best for: Mid-Market, Enterprise
- Use cases: Sales forecasting, deal qualification, account execution
- AI capabilities: Predictive analytics, custom AI agents, data unification
- Integrations: Salesforce, Microsoft Outlook, Gmail, Slack
- Free trial: Yes
- Automation level: Agent-assisted
- Deployment time: Hours
Pros:
- Automates data collection, freeing reps to sell more
- Boosts forecast accuracy with AI insights
- Standardizes deal qualification for consistent sales processes
Cons:
- May require time to tailor AI agents to specific revenue models
- Larger setup effort needed for complex sales stacks
- Best suited for teams already using CRM systems deeply
Pricing:
No free tier, but free trial available. Paid plans start at custom pricing based on company size and features. Enterprise options offer tailored solutions for high-volume requirements.
Attention
Attention is an AI-powered sales assistant that automates repetitive tasks in the Go-To-Market process. It records and analyzes sales meetings, calls, emails, and CRM updates to handle follow-ups, update CRM data, generate coaching scorecards, and forecast pipelines.
This tool helps sales teams save time, reduce errors, and focus on building relationships to close more deals.
Attention connects to your sales tools and meetings, capturing conversations and actions. Its AI learns from your best sales interactions to automate follow-ups, update CRM records, and provide real-time guidance.
Attention uniquely learns from top-performing sales calls to automate critical but time-consuming tasks. Its deep integrations and AI coaching scorecards boost rep performance and improve forecast accuracy, making sales processes smoother and smarter.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated follow-ups, CRM auto-updates, AI coaching scorecards
- AI capabilities: LLM-powered automation, NLP transcription, real-time call analysis
- Integrations: Salesforce, HubSpot, Gmail, Slack, Zoom, Microsoft Teams, Gong, Outreach, and 200+ others
- Free trial: Yes
- Automation level: Agent-assisted with options for full autonomy
- Deployment time: Minutes
Pros:
- Saves reps 20+ minutes per call by automating admin work
- Improves forecast accuracy with AI-driven scorecards
- Integrates with a wide range of sales and communication tools
Cons:
- Setup may require time to connect multiple tools
- Advanced AI features might need some training to optimize
- Best results depend on quality of recorded sales interactions
Pricing:
Free tier available with limited features. Paid plans start at $50 per user/month, with custom enterprise pricing based on volume and advanced feature needs.
Data's great, but prospects want personal. Let's dive into how AI can create customized content, demos, and pitches that make every outreach feel one-on-one.
Can AI personalize content for each prospect?
These tools help you create custom decks, demos, and videos for each prospect, instantly.
AI studies your buyer's industry, size, and goals to build tailored materials that feel handcrafted. It's personalization without the hours of prep.
Here's how the AI tools for B2B sales compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
Twain | Personalized copy generation | Research-backed, human-sounding email sequences | Low | SMB → Mid-Market | $$ |
Sendspark | Scalable video personalization | Auto-personalized videos for each prospect | Low | SMB → Enterprise | $ |
Vidyard | Video outreach automation | AI video creation + engagement analytics | Low | SMB → Enterprise | $$ |
Hyperise | Visual personalization | Dynamic personalized images, videos & site content | Medium | SMB → Enterprise | $$ |
Twain
Twain is an AI-powered outreach tool that helps sales teams create highly personalized email sequences. It uses deep research to craft messages tailored to each lead, replacing generic templates.
This saves time, boosts reply rates, and improves conversion by making outreach more relevant and engaging.
Twain gathers real-time insights on leads and automatically builds unique, personalized message sequences you can export to your outreach platform.
Its ability to generate copy based on live data and social proof, ensuring each message feels custom-made and avoids spam filters, sets Twain apart from basic template tools.
Quick facts:
- Best for: SMB / Mid-Market / Agencies
- Use cases: Personalized email sequences, lead list expansion, social proof integration
- AI capabilities: LLM-powered copywriting, deep research, real-time data updates
- Integrations: Popular sequencers like HubSpot and Salesforce
- Free trial: Yes
- Automation level: Agent-assisted
- Deployment time: Minutes
Pros:
- Quickly produces unique, personalized messages that improve engagement
- Cuts down manual research time significantly
- Integrates smoothly with existing sales tools and workflows
Cons:
- Dependent on quality of lead data for best results
- May require some setup to align with your team's tone and style
- Works best as a complement to human outreach, not a full automation
Pricing:
Free tier available with limited credits to test. Paid plans start at $185 per month for 1,000 researched leads with volume discounts. Custom enterprise pricing for large teams or high usage.
Sendspark
Sendspark is an AI-powered video platform designed to help sales and GTM teams create personalized video messages at scale. It boosts outreach by letting users record one video and then automatically personalize it for each recipient, making follow-ups more engaging and increasing response rates. It's perfect for sales teams wanting to book more meetings and close deals faster with video outreach.
Users record a single video with placeholders for names or details. Sendspark then uses AI to generate customized videos for each contact, which can be sent through email or CRM sequences.
What makes Sendspark stand out is its ability to scale personalized video outreach effortlessly while offering custom landing pages, embedded calendars, and in-depth viewer analytics all in one platform.
Quick facts:
- Best for: SMB / Mid-Market / Enterprise
- Use cases: Personalized outreach, video email campaigns, deal progression
- AI capabilities: Auto-personalization with AI video generation, multi-step workflows
- Integrations: HubSpot, Salesforce, Gmail, Chrome Extension, Desktop App
- Free trial: Yes, with limited features
- Automation level: Human-in-the-loop with AI-assisted video personalization
- Deployment time: Minutes
Pros:
- Saves time by personalizing videos at scale with one recording
- Increases email reply and meeting booking rates
- Easy integration into existing sales workflows and CRMs
Cons:
- Requires some setup to connect contacts and workflows
- Video production depends on user's recording quality
- More suited for teams comfortable with video communication
Pricing:
Offers a free basic plan with limited features. Paid plans start at $15/month for more videos and advanced personalization. Enterprise pricing is available for large-volume users with custom needs.
Vidyard
Vidyard is an AI-powered video tool for sales and GTM teams. It helps reps create and send personalized video messages that engage buyers and speed up deals. It's a video outreach platform that boosts response rates and conversions by making every customer interaction more personal and memorable.
Reps record or use AI-generated videos, then Vidyard automatically sends these personalized messages at the right time.
It tracks viewer engagement and helps teams replicate top-performing videos across prospects.
Vidyard combines easy video creation with AI-driven personalization and automation. It integrates deeply with sales CRMs and outreach tools, making video messaging smooth and scalable for every sales rep.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Personalized outreach, deal acceleration, video engagement tracking
- AI capabilities: AI-generated videos, auto-personalization, engagement analytics
- Integrations: Salesforce, HubSpot, Gong, Salesloft, Outreach, LinkedIn, Gmail
- Free trial: Yes
- Automation level: Agent-assisted with AI automation
- Deployment time: Minutes
Pros:
- Creates authentic, engaging video messages easily
- Automates sending videos at optimal times for better replies
- Integrates with popular sales and marketing tools for smooth workflows
Cons:
- Requires some initial video content creation effort
- Best results need consistent use and training
- Advanced AI features may need higher-tier plans
Pricing:
- Free tier: Yes, with basic video recording and sharing
- Paid plans: Start around $15-$30 per user/month with more features
- Enterprise: Custom pricing for large teams and advanced AI capabilities
Hyperise
Hyperise is an AI-powered personalization platform that helps sales and marketing teams increase engagement by adding dynamic, personalized images, videos, and website content.
It works across email, LinkedIn, chatbots, and websites to make outreach more relevant and boost conversion rates. It's a visual personalization tool designed to save time and make your messages stand out.
Hyperise automatically inserts personalized images and content based on prospect data, enriching emails, websites, and social outreach with real-time customization. For example, it embeds a prospect's name or company logo directly into images in your campaign.
Hyperise's focus on visual hyper-personalization across multiple channels makes it unique. It's easy to use, requires no coding, and integrates seamlessly with popular sales and marketing tools, helping teams humanize their outreach with eye-catching, data-driven visuals.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Personalized email campaigns, LinkedIn outreach, website visitor personalization
- AI capabilities: Auto-personalization, data enrichment, multi-channel integration
- Integrations: HubSpot, Salesforce, LinkedIn, Gmail, Zapier, ManyChat
- Free trial: Yes, 14 days
- Automation level: Human-in-the-loop
- Deployment time: Minutes
Pros:
- Creates attention-grabbing personalized visuals that boost click-through rates
- Easy drag-and-drop editor with no coding required
- Strong integration options with existing sales and marketing platforms
Cons:
- Learning curve for maximizing personalization features
- More video tutorials needed to complement text-based help
- Active image limits on lower plans may restrict heavy users
Pricing:
Free 14-day trial available with no credit card required. Paid plans start at $69/month per user for image personalization, $99/month for image plus website personalization, and $149/month for full image, video, and website personalization.
Enterprise pricing is custom based on volume and features.
Of course, selling doesn't stop at email. AI can also help you build a stronger presence and start real conversations on LinkedIn and other social platforms.
How can the best AI sales automation tools help on social selling platforms?
Social AI tools help you optimize your profile, create engaging posts, and track interactions that matter. They can suggest comments, identify hot leads in your network, and even schedule outreach at the right time.
Here's how the tools compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
Taplio | LinkedIn content automation | AI post generation + scheduling + analytics | Low | Solo → Mid-Market | $ |
Scripe | Authentic LinkedIn writing | Turns notes or voice into on-brand posts | Low | SMB → Enterprise | $$ |
AuthoredUp | AI LinkedIn editor & analytics | Smart hooks + readability scoring + scheduling | Low | Solo → Mid-Market | $ |
Supergrow | Personal brand growth | AI post generation + engagement automation | Low | Solo → Mid-Market | $ |
Taplio
Taplio is an AI-powered LinkedIn content and engagement platform designed to help GTM teams grow their personal and company brands.
It simplifies content creation, scheduling, and relationship building on LinkedIn, helping sales and marketing teams attract leads, increase visibility, and convert followers into pipeline without spending hours manually managing posts.
Taplio uses AI trained on millions of LinkedIn posts to generate content ideas, create posts, schedule publishing, and provide engagement tools so teams can nurture connections and track performance all in one place.
Taplio uniquely combines AI content creation with seamless LinkedIn post scheduling and advanced analytics focused solely on LinkedIn. Its AI-driven content ideas and engagement features help teams save time while growing authentic relationships and measurable pipeline.
Quick facts:
- Best for: Solo, SMB, Mid-Market, B2B Teams
- Use cases: AI content creation, post scheduling, engagement building
- AI capabilities: LLM-powered content generation, auto-personalization, advanced LinkedIn analytics
- Integrations: LinkedIn, Chrome extension, Twitter publishing
- Free trial: 7 days
- Automation level: Agent-assisted with AI suggestions
- Deployment time: Minutes
Pros:
- Greatly speeds up LinkedIn content creation and scheduling
- Provides rich analytics to measure content impact and follower growth
- Combines content, engagement, and analytics in one tool for LinkedIn
Cons:
- AI content may require editing to fit your voice perfectly
- Focused mainly on LinkedIn, limited beyond this platform
- Some features like Kanban view are still in development
Pricing:
Free tier available with basic features. Paid plans start at $25/month for full access to AI content, scheduling, and analytics. Enterprise pricing is custom for high-volume teams.
Scripe
Scripe is an AI-powered LinkedIn content assistant designed to help sales and marketing teams create engaging posts that attract and convert prospects. It simplifies content creation by turning notes, voice memos, or videos into tailored LinkedIn posts, boosting inbound leads and saving time on content strategy.
This tool helps teams publish consistent, high-impact posts that drive demand and generate warm leads.
Scripe works by analyzing your LinkedIn history and millions of top-performing posts to recommend post ideas and create content that matches your tone. You can quickly generate posts from text or voice inputs and get weekly personalized content suggestions.
What makes Scripe stand out is its ability to learn your unique voice and style, making posts feel authentic and personal. It combines data-driven insights with easy content creation to save hours and increase engagement on LinkedIn.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: LinkedIn content creation, inbound lead generation, personal brand building
- AI capabilities: LLM-powered content assistant, voice-to-text conversion, personalized post ideation
- Integrations: LinkedIn
- Free trial: Yes
- Automation level: Human-in-the-loop
- Deployment time: Minutes
Pros:
- Saves significant time creating high-quality LinkedIn posts
- Generates personalized, authentic content in your own voice
- Provides data-backed content strategy and post performance insights
Cons:
- Focused primarily on LinkedIn, limiting use on other platforms
- Requires initial time investment to sync and learn your content style
- Not fully autonomous = user still needs to review and approve posts
Pricing:
Scripe offers a free trial to test features. Paid plans start at affordable monthly rates based on team size and usage. Enterprise pricing is available for larger teams with custom needs.
AuthoredUp
AuthoredUp is an AI-powered LinkedIn content creation and analytics platform that helps GTM teams craft, schedule, and analyze posts quickly. It streamlines content marketing efforts, saving time and improving audience engagement to boost lead generation and brand presence.
Designed as a practical content creation studio, it supports better sales and marketing outcomes through smarter LinkedIn management.
It works by offering an all-in-one editor, scheduling calendar, and analytics dashboard. Users can write posts, save drafts, schedule content, and track engagement, all within one platform, automating repetitive LinkedIn posting tasks.
What makes AuthoredUp stand out is its focus on security, simplicity, and comprehensive LinkedIn features without tracking cookies. It delivers unique AI-driven hooks, readability grading, and reuse suggestions to optimize content impact, making LinkedIn posting easier and more effective.
Quick facts:
- Best for: Solo professionals, SMBs, Mid-Market teams
- Use cases: Content creation, post scheduling, LinkedIn analytics
- AI capabilities: LLM-powered content hooks, readability scoring, reuse suggestions
- Integrations: Native LinkedIn support, Chrome extension
- Free trial: Yes, free sign-up with no credit card required
- Automation level: Agent-assisted with AI-powered tools
- Deployment time: Minutes
Pros:
- Simplifies LinkedIn content creation and scheduling in one place
- Provides AI-driven content hooks and readability insights
- Strong data privacy, no cookie tracking, and GDPR compliant
Cons:
- Focused solely on LinkedIn, no multi-channel support
- Limited direct CRM or sales platform integrations
- Some features require manual input despite AI assistance
Pricing:
Offers a free tier with basic features. Paid plans start affordably for individuals and small teams, with custom enterprise options available for high-volume use.
Supergrow
Supergrow is an AI-powered LinkedIn personal branding platform designed for sales and GTM teams to create high-impact posts, engage daily, and grow their presence with less effort.
It helps teams attract inbound leads by streamlining content creation, scheduling, and engagement, all from one tool.
It works by using AI to generate tailored LinkedIn posts, suggest hooks, schedule content, and automate engagement, allowing users to maintain consistent and on-brand activity without switching apps.
What makes Supergrow stand out is its all-in-one approach that combines content creation, engagement automation, and analytics in a safe platform built specifically to boost LinkedIn growth with ease and speed.
Quick facts:
- Best for: Solo professionals, SMBs, mid-market teams
- Use cases: LinkedIn content creation, post scheduling, automated engagement
- AI capabilities: LLM-powered post generation, auto-personalization, multi-language support
- Integrations: LinkedIn personal and company pages
- Free trial: 7 days
- Automation level: Human-in-the-loop with AI assistance
- Deployment time: Minutes
Pros:
- Saves hours weekly by automating LinkedIn content and engagement
- Generates high-quality, on-brand posts and carousels fast
- Includes analytics to track and optimize LinkedIn growth
Cons:
- Focused solely on LinkedIn, no other social networks supported
- Requires learning curve to master all AI features
- Limited direct CRM or sales platform integrations
Pricing:
Offers a 7-day free trial. Paid plans start at $25/month, with higher tiers for agencies and teams. Enterprise pricing is custom for high-volume users.
Once you've built interest online, AI chat tools can take over, engaging visitors in real time and qualifying leads while you focus on high-value tasks.
What's new in AI-powered chat and customer engagement?
AI chatbots engage visitors in real time: answering questions, qualifying leads, and booking meetings while you sleep.
They integrate easily with your CRM or calendar, so no lead gets lost.
Here's how the best AI sales automation tools compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
Drift | Website lead conversion | Real-time AI chat + lead qualification + instant routing | Low | SMB → Enterprise | $$ |
Intercom | AI customer engagement | AI chatbots + helpdesk automation + multi-channel messaging | Low | SMB → Enterprise | $$ |
Chatbase | AI support agent builder | No-code chatbot trained on your data + smart escalation | Low | SMB → Enterprise | $ |
Zendesk | AI service automation | Full omnichannel ticketing + AI co-pilot for support | Medium | Mid-Market → Enterprise | $$$ |
Drift
Drift is a conversational AI tool that turns website visitors into qualified leads through real-time personalized chat. It helps sales teams engage buyers instantly, qualify prospects automatically, and accelerate sales cycles by connecting high-intent visitors directly with sellers.
This AI chat agent simplifies lead capture and boosts conversion rates without requiring manual follow-up.
Drift works by identifying and scoring visitors as they browse your site, then starting smart chat conversations to qualify leads and route the best prospects straight to sales reps or let visitors book meetings immediately.
What makes Drift stand out is its focus on fast, personalized real-time engagement that skips forms and reduces response delays. It integrates deeply into sales workflows to prioritize hot leads and provide sellers with clear next steps to close deals faster.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: lead qualification, real-time chat engagement, routing hot leads
- AI capabilities: NLP-based conversations, real-time intent scoring, automated lead routing
- Integrations: Salesforce, Salesloft, Slack, Gmail, Calendar
- Free trial: Yes
- Automation level: Human-in-the-loop with AI assistance
- Deployment time: Minutes
Pros:
- Engages website visitors instantly to capture more leads
- Qualifies leads automatically, saving sales teams time
- Integrates seamlessly with sales tools for smooth workflows
Cons:
- Best suited for teams ready to respond quickly to live chats
- Some customization needed to optimize chat scripts
- May require training to maximize AI chat use and routing
Pricing:
Drift offers a free trial. Paid plans start at $50/month with options that scale by features and conversation volume. Enterprise pricing is customized for large teams with high traffic and advanced needs.
Intercom
Intercom is a conversational AI platform designed to improve customer support and sales engagement. It uses AI agents to automate responses and assist teams in resolving queries quickly.
This tool helps sales and GTM teams deliver faster service, nurture leads in real time, and boost conversion by keeping conversations personalized and efficient.
It works by integrating with your existing helpdesk, using AI to handle routine questions and complex queries across multiple channels, freeing up human agents to focus on high-value tasks.
What makes Intercom stand out is its seamless blend of AI assistance with live support, creating a smoother experience. It offers a single view of all customer interactions, making follow-ups and handoffs effortless for teams.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: lead qualification, customer support automation, real-time engagement
- AI capabilities: NLP-based conversations, multi-channel AI agents, helpdesk integration
- Integrations: Salesforce, Slack, Gmail, Zendesk
- Free trial: Yes, limited time
- Automation level: Agent-assisted with AI support
- Deployment time: Minutes
Pros:
- Reduces response time by automating common queries
- Enables personalized conversations at scale
- Easy to set up and integrates with popular tools
Cons:
- Can require ongoing tuning for complex workflows
- AI may need human handoff for nuanced cases
- Pricing can increase with volume of interactions
Pricing:
Free tier available with basic features. Paid plans start at $74/month with more advanced automation and AI capabilities. Enterprise options offer custom pricing for large-scale needs.
Chatbase
Chatbase is an AI-powered conversational agent platform that helps GTM teams deliver fast, accurate customer support and sales assistance. It acts as a smart AI rep that answers questions, performs tasks, and routes complex issues to humans, saving time and improving customer experience.
It boosts conversion by resolving customer problems instantly and enabling personalized, on-brand interactions.
You train Chatbase on your business data and connect it to your tools. It then chats with customers, provides answers, takes actions like updating orders, and escalates tough queries to human agents when needed.
Chatbase easily integrates with popular platforms like Salesforce, Zendesk, and Slack. It learns from every interaction, offers multilingual support, and keeps data secure. Its no-code setup lets teams deploy effective AI agents fast without technical skills.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated customer support, task automation, smart issue escalation
- AI capabilities: LLM-powered conversations, real-time data syncing, action execution
- Integrations: Salesforce, Zendesk, Slack, WhatsApp, Calendly, Zapier
- Free trial: Yes, no credit card needed
- Automation level: Agent-assisted with human escalation
- Deployment time: Minutes
Pros:
- Quick setup with no coding required
- Seamless integration with key business tools
- Continuously improves with customer interactions
Cons:
- May require initial training with your data
- Complex use cases still need human backup
- Pricing can scale up with volume
Pricing:
Free tier available to try with limited features. Paid plans start at a monthly fee based on usage. Enterprise options offer custom pricing and support for large-scale deployments.
Zendesk
Zendesk is an AI-powered customer service platform that helps GTM teams manage and resolve customer interactions quickly across multiple channels. It is a conversational AI and automation platform designed to improve customer support efficiency, allowing sales and support teams to focus on closing deals and enhancing customer experience.
It streamlines ticketing, live chat, and voice support with AI agents that can handle inquiries automatically.
Zendesk works by centralizing customer conversations and using AI agents to respond, route, and resolve tickets without manual intervention. For example, it can automatically answer common questions or escalate complex cases to human agents.
What makes Zendesk stand out is its seamless omnichannel support and advanced AI that proactively detects and resolves issues, reducing workload while improving response times and satisfaction.
Quick facts:
- Best for: Mid-Market, Enterprise
- Use cases: Automated ticket resolution, AI-powered live chat, voice channel customer support
- AI capabilities: Conversational AI agents, NLP understanding, automation workflows, AI copilot for admins
- Integrations: Salesforce, Slack, Gmail, HubSpot
- Free trial: Yes
- Automation level: Fully autonomous with human-in-the-loop options
- Deployment time: Minutes to hours
Pros:
- AI handles routine support tasks, saving time for sales and support teams
- Integrates easily with major CRM and communication tools
- Reduces ticket volume up to 25% through self-service and automation
Cons:
- Can require initial training to customize AI responses effectively
- Advanced features may be costly for small businesses
- AI might escalate issues unnecessarily if not well tuned
Pricing:
Free tier available with basic features. Paid plans start around $49 per agent per month. Custom enterprise pricing is available for high-volume and advanced AI capabilities.
All that interaction creates data, but only clean, enriched data drives real results. Here's how AI keeps your database fresh and your outreach laser-focused.
Which tools help manage and enrich data?
Clean data means better personalization, higher deliverability, and smarter targeting.
These tools automatically find duplicates, fill missing fields, and enrich contacts with up-to-date info. Set them to run weekly, and your CRM will always stay fresh.
Here's how the AI-powered sales tools compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
FullEnrich | Verified contact discovery | 80%+ find rate, waterfall verification, mobile-first data | Low | SMB → Enterprise | $ |
Ocean.io | Smart account targeting | AI lookalike modeling + firmographic matching | Low | SMB → Enterprise | $$ |
DiscoLike | ICP-based company search | AI matches ideal accounts via website analysis | Low | SMB → Enterprise | $$ |
Unify | AI-driven outbound automation | Intent + enrichment + multichannel AI Plays | Medium | SMB → Enterprise | $$ |
BuiltWith | Tech stack intelligence | Reveals web tech data for smarter targeting | Low | SMB → Enterprise | $ |
FullEnrich
FullEnrich is an AI-powered contact enrichment tool that finds accurate emails and phone numbers for your prospects. It helps sales and GTM teams by increasing outreach success and saving time spent on manual research.
This waterfall enrichment platform combines data from 20+ sources to maximize the chance of contact discovery and improve deal conversion.
It works by running your lead lists through multiple data vendors automatically, delivering verified phone numbers and emails. You get clean, up-to-date contact information without hunting manually.
What makes it stand out is its unmatched find rate (over 80%) and its layered verification process that keeps bounce rates below 1%. It also focuses on mobile numbers and removes landlines to boost connection chances.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Lead enrichment, data accuracy, phone and email discovery
- AI capabilities: Multi-source data aggregation, verified contact validation
- Integrations: CRM and outreach tools via API (Salesforce, HubSpot, Gmail)
- Free trial: Yes, 50 leads for free, no credit card required
- Automation level: Fully autonomous
- Deployment time: Minutes
Pros:
- Finds more valid contacts than alternatives with 80%+ accuracy
- Low bounce rate improves email deliverability and call success
- Integrates easily into existing workflows via API
Cons:
- Focuses mostly on direct emails and mobiles, limited beyond US & Canada for phone validation
- May require paid plan for high-volume enrichment needs
- Advanced users might need technical setup for API integration
Pricing:
Free tier lets you enrich 50 leads at no cost. Paid plans start at $29/month with expanded credits and priority access. Enterprise pricing is custom tailored for large volumes.
Ocean.io
Ocean.io is an AI-powered platform for B2B sales teams that helps find the best prospects and build targeted account lists. It uses intelligent data to surface relevant companies and contacts, saving time and improving lead quality.
This tool is ideal for automating prospect research and account-based marketing, enabling sales teams to focus on closing deals faster.
It works by analyzing millions of company profiles and data points to identify lookalike audiences and generate precise, hyper-targeted lists for outreach campaigns.
What makes Ocean.io stand out is its continuously updated, high-quality data combined with AI-driven audience matching, ensuring sales teams reach the right decision-makers with relevant messaging every time.
Quick facts:
- Best for: SMB / Mid-Market / Enterprise
- Use cases: Lead generation, account targeting, contact lookalikes
- AI capabilities: Predictive analytics, AI-driven company and people lookalike search
- Integrations: HubSpot, Salesforce, APIs for custom workflows
- Free trial: Yes, 14 days, no credit card required
- Automation level: Human-in-the-loop
- Deployment time: Minutes
Pros:
- High-quality, constantly refreshed data improves lead accuracy
- Easy to build precise target lists for faster pipeline growth
- Integrates smoothly with CRM and marketing tools for effortless workflows
Cons:
- Human input needed to fully leverage AI recommendations
- Mainly designed for B2B, less suited for other sales models
- Pricing may be a barrier for smaller teams on a budget
Pricing:
Offers a free 14-day trial. Paid plans start at $79 per month. Custom enterprise pricing is available for large-scale usage.
DiscoLike
DiscoLike helps sales and GTM teams find their ideal target accounts by searching across over 60 million company profiles worldwide. It uses AI to identify companies that match your ideal customer profile, going beyond typical databases by analyzing website content and domain similarities.
This tool is perfect for building accurate, high-fit prospect lists to improve lead quality and pipeline growth.
DiscoLike works by letting you describe your ideal company or upload sample domains. It then searches, filters, and ranks matches using natural language and domain lookalikes, providing precise lists you can refine quickly.
What makes it stand out is its unmatched coverage of businesses, including small and private companies often missed by others. It automatically segments and ranks prospects based on real website data, not just labels or scraped profiles.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Target account discovery, list enrichment, ICP identification
- AI capabilities: LLM-powered natural language search, lookalike domain matching, firmographic enrichment
- Integrations: Salesforce, HubSpot, Gmail (via export)
- Free trial: Yes
- Automation level: Human-in-the-loop
- Deployment time: Minutes
Pros:
- Finds high-fit accounts others miss using real website analysis
- Quickly segments and ranks prospects for easy targeting
- Supports multiple languages and extensive global coverage
Cons:
- Does not fully automate outreach or follow-up
- Relies on user input to refine profiles and filters
- Limited direct integrations; often requires manual data export/import
Pricing:
Free tier available with limited searches. Paid plans start at $99/month with access to advanced filters and higher usage limits. Custom enterprise pricing for large-scale needs.
Unify
Unify is an AI-powered outbound automation platform that helps sales teams identify high-intent prospects and engage them with personalized messaging.
It combines real-time intent signals, AI research agents, and multi-channel sequences to streamline prospecting and boost pipeline growth, making it easier to book qualified meetings faster.
Unify works by triggering automated workflows (called Plays) using intent signals to find prospects, enrich data, personalize outreach with AI agents, and run email and LinkedIn sequences.
What makes Unify stand out is its integration of intent data with AI-driven personalization and automation, all in one easy-to-use system that accelerates pipeline generation without extra complexity.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated prospecting, personalized outreach, lead qualification
- AI capabilities: LLM-powered agents, intent signal integration, multi-step workflows, auto-personalization
- Integrations: Salesforce, HubSpot, LinkedIn, Gmail, Slack
- Free trial: Yes, 14 days
- Automation level: Fully autonomous with human oversight
- Deployment time: Minutes
Pros:
- Combines intent data and AI personalization to find and engage the right buyers
- Automates entire outbound process with customizable Plays
- Easy setup with built-in analytics for measuring impact
Cons:
- May require initial learning curve to design effective workflows
- Limited phone outreach support (coming soon)
- Advanced features best suited for teams with some automation experience
Pricing:
Free tier available with limited usage. Paid plans start at $75/month, scaling with number of users and volume. Enterprise options offer custom pricing and support for large teams.
BuiltWith
BuiltWith is a technology tracking AI tool that helps GTM teams identify what software and tools websites use. It's a sales intelligence platform that uncovers prospects' tech stacks to tailor pitches, improve targeting, and boost conversion rates.
Sales teams save time by focusing outreach on prospects with compatible or relevant technology.
BuiltWith scans websites to reveal their underlying technologies. Sales reps use this data to prioritize leads who fit ideal customer profiles based on their current tech setup.
Its deep and accurate insight into web technologies lets sales teams uncover hidden opportunities. This enables smarter targeting and stronger conversations that stand out from generic outreach.
Quick facts:
- Best for: SMB / Mid-Market / Enterprise
- Use cases: Targeted prospecting, lead qualification, market analysis
- AI capabilities: Predictive analytics, data enrichment
- Integrations: Salesforce, HubSpot, LinkedIn
- Free trial: Yes
- Automation level: Human-in-the-loop
- Deployment time: Minutes
Pros:
- Delivers precise tech stack data for better lead targeting
- Integrates easily with popular CRM and outreach tools
- Helps identify high-value prospects faster
Cons:
- Requires manual input to act on insights effectively
- Limited AI automation; more of a data enrichment tool
- Some technologies may be harder to detect on complex sites
Pricing:
- Free tier: Yes, limited lookups available
- Paid plans: Start at $29/month with increased lookups and features
- Enterprise: Custom pricing for large teams and high-volume access
With good data flowing, it's time to connect everything. AI workflow tools tie your sales systems together so nothing slips through the cracks.
How can the best AI tools for sales streamline entire workflows automatically?
These, definitely the best AI tools for sales, are the glue of your AI stack. They connect your CRM, email platform, and analytics tools, so data flows automatically.
Use them to automate lead handoffs, trigger follow-ups, and sync updates across platforms.
Here's how these AI tools for sales reps compare:
Tool | Best for | Strength | Setup effort | Ideal ICP | Pricing tier |
---|
n8n | Custom GTM automations | Low-code + self-hosting + 500+ integrations | Medium | SMB → Enterprise | $$ |
Bardeen | Browser-based automation | No-code AI workflows for lead sourcing & CRM sync | Low | SMB → Enterprise | $ |
Apify | Web data extraction | Pre-built scrapers + AI data automation | Medium | SMB → Enterprise | $$ |
Rows | AI spreadsheet analytics | Real-time dashboards + natural language data queries | Low | SMB → Enterprise | $ |
n8n
n8n is an AI workflow automation platform that helps GTM teams connect apps and automate complex sales processes without heavy coding. It acts as a low-code tool to streamline lead management, enrich customer data, and trigger multi-step workflows, saving time and improving team efficiency.
Users build workflows by dragging and dropping nodes or adding code, linking apps like CRMs and messaging tools to automate tasks such as follow-ups or data enrichment automatically.
Its flexibility to create highly customizable, multi-step automations combined with self-hosting options and over 500 integrations make n8n uniquely powerful for teams needing control and scale.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Lead automation, customer data enrichment, workflow orchestration
- AI capabilities: Low-code automation, multi-step workflows, API integration
- Integrations: HubSpot, Salesforce, Slack, Gmail, Google Sheets
- Free trial: Yes
- Automation level: Human-in-the-loop with full customization
- Deployment time: Minutes to hours
Pros:
- Highly customizable workflows for complex sales processes
- Combines drag-and-drop with code for flexibility
- Supports self-hosting for data control and security
Cons:
- Requires some technical knowledge to unlock full potential
- Can be overwhelming for users without automation experience
- Advanced setups may need longer deployment time
Pricing:
Free tier available with basic features. Paid plans start at $20/month. Enterprise options offer custom pricing for high-volume and on-premise deployments.
Bardeen
Bardeen is an AI-powered workflow automation tool designed for GTM teams. It helps sales teams save time by automating repetitive tasks like lead discovery, data entry, and personalized outreach.
This no-code platform connects your existing sales and CRM tools, streamlining processes so your team can focus on closing deals and growing accounts.
Bardeen runs in your browser as an extension. It connects with your apps to automate workflows like syncing leads into your CRM, enriching prospect data, or sending follow-up messages automatically.
Bardeen's strength lies in its ease of use and flexibility. You build powerful, multi-step automations with simple language and no coding. It adapts to how your team works and scales efficiency fast.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Lead sourcing, CRM enrichment, automated outreach
- AI capabilities: LLM-powered, auto-personalization, no-code workflows
- Integrations: HubSpot, Salesforce, LinkedIn, Gmail, Slack, Outreach
- Free trial: Yes
- Automation level: Agent-assisted with user control
- Deployment time: Minutes
Pros:
- Saves hours on manual data entry and prospecting
- Easy to set up with no coding required
- Connects many sales and productivity tools seamlessly
Cons:
- Requires a browser extension to use
- May need initial time investment to design custom workflows
- Some advanced features may require paid plans
Pricing:
Bardeen offers a free tier with limited automations. Paid plans start around $15/month with more automation runs and premium features. Enterprise pricing is available for large teams needing custom setups.
Apify
Apify is a web scraping and automation platform designed to help GTM teams gather fresh and accurate data from websites.
It acts as an AI-powered data extractor and automation tool, providing valuable market insights, lead generation, and competitive intelligence that can speed up sales cycles and improve targeting.
Users run pre-built or custom web scrapers called Actors to extract data automatically from any website. This best AI sales software collects, cleans, and delivers data through APIs or integrations for easy use in sales workflows.
Apify offers a massive library of ready-made scrapers and a flexible platform to build custom solutions without worrying about blocking, proxies, or infrastructure. This scalability and ease of integration make it uniquely reliable for extracting web data at scale.
Quick facts:
- Best for: SMB / Mid-Market / Enterprise
- Use cases: Automated lead generation, market research, competitor monitoring
- AI capabilities: Automation with customizable code templates, proxy rotation, anti-blocking tech
- Integrations: Zapier, Slack, Google Sheets, GitHub, Webhooks
- Free trial: Yes (free credits for new users)
- Automation level: Fully autonomous
- Deployment time: Minutes
Pros:
- Large marketplace of ready-to-use scrapers reduces setup time
- Handles proxy rotation and anti-blocking to ensure smooth data extraction
- Easy API and integration support for fast workflow automation
Cons:
- Custom scraper development may require some coding knowledge
- Pricing can grow with heavy data usage
- Advanced use cases might need professional services assistance
Pricing:
Free tier available with initial free credits to test the platform. Paid plans start around $49/month or pay-as-you-go credits. Enterprise options offer custom pricing for large-scale needs.
Rows
Rows is an AI-powered smart spreadsheet designed to help go-to-market teams combine and analyze data from multiple sources. It automates reporting and data tasks, saving time and improving decision-making.
We named it as one of the top-rated AI sales tools for automation because it acts as a data hub where sales and marketing teams can track performance and generate insights without manual work.
You connect Rows to your tools like CRM and marketing platforms, then use its AI or built-in integrations to pull and refresh data automatically. It creates live dashboards and reports that update on their own.
Rows combines spreadsheet familiarity with AI-powered automation and over 50 integrations, letting teams easily handle complex data from many sources in one place. Its natural language AI lets you ask questions to get instant data analysis and reports.
Quick facts:
- Best for: SMB, Mid-Market, Enterprise
- Use cases: Automated reporting, real-time dashboards, data blending from multiple tools
- AI capabilities: Natural language queries, auto-refresh, multi-source integration
- Integrations: Salesforce, HubSpot, Google Ads, Facebook, Slack, Gmail, and more
- Free trial: Yes
- Automation level: Human-in-the-loop with AI assistance
- Deployment time: Minutes
Pros:
- Easy to use with spreadsheet interface familiar to most users
- Automates data gathering and report creation, saving hours weekly
- Supports real-time collaboration and live data updates
Cons:
- Some features require learning to fully leverage AI capabilities
- Limited offline functionality; cloud reliant
- Advanced data modeling may need custom setup
Pricing:
Free tier available with basic features. Paid plans start at $30/month offering more integrations, AI features, and team collaboration tools. Enterprise pricing is custom based on volume and requirements.
With so many tools out there, testing smartly matters. Let's cover how to experiment safely with AI, without risking data or disrupting your process.
How can SDRs experiment safely with AI for sales?
The AI tools for sales with best reviews can feel like magic…until something breaks, a lead gets the wrong email, or sensitive data slips through.
That's why smart SDRs treat AI like any new teammate: helpful, powerful, but worth getting to know before handing it the keys to the kingdom.
Let's walk through how to safely test, tweak, and trust AI in your sales process, without risking your pipeline or your data.
1. Start small and stay curious
Don't overhaul your workflow on day one. Begin with a single, low-risk task – maybe automating follow-up reminders or summarizing call notes.
Here's how:
- Pick one tool that solves a specific pain point.
- Test it with a few sample leads or dummy data.
- Note what works, what doesn't, and what feels clunky.
This micro-testing approach helps you learn fast without breaking anything that matters. Once you trust it, expand its role.
2. Create your own AI sandbox
Think of a sandbox as your safe testing zone – a place to play before you go live.
Here's how to build one:
- Duplicate your CRM or use a test environment. That way, you can see how a tool behaves without touching real deals.
- Use sample or anonymized data. Never upload actual prospect info during early trials.
- Track everything. Keep notes or screenshots of what happens when you run different prompts or automations.
This lets you experiment freely, spot weird behavior early, and stay in control.
3. Test for accuracy and consistency
The best AI sales automation tools for GTM can be clever, but they can also hallucinate or miss context.
So, treat their outputs like a draft, not gospel.
Ask yourself:
- Does it align with your brand voice?
- Are the insights or messages factually correct?
- Would you feel confident sending this to a real prospect?
If the answer isn't a hard yes, tweak your prompts or settings. Over time, you'll learn how to train your AI tools to sound more like you.
4. Check compliance, privacy, and reliability
This part's not glamorous, but it's critical. You're dealing with real people's data. Before using any AI tool, check three things:
- Compliance: Does it meet GDPR or your company's data standards?
- Privacy: Where is the data stored? Is it shared with third parties?
- Reliability: What happens if the tool goes down mid-campaign?
Most vendors share this info in their security documentation: read it once, and you'll save yourself headaches later.
5. Roll out slowly and measure ROI
When you're ready to go live, start small. Maybe one campaign, one segment, or one rep. Track metrics like time saved, response rate, or meetings booked.
You'll quickly see what's actually working. Then, double down on the tools that give the biggest lift.
The takeaway: Treat AI like a lab partner, not a miracle cure. Test, tweak, measure, and repeat. When you build smart habits early, you'll unlock the full power of AI: safely, confidently, and without losing that human touch that still closes the deal.
Once you've built your confidence, it's go-time. Here's how the right AI setup helps you hit (and beat) your quota faster than ever.
How can the best AI sales automation tools for GTM help you hit quota faster?
Every SDR wants that feeling: hitting quota early, watching the dashboard turn green, and breathing for a second before the next sprint. The secret? It's not just working harder anymore. It's working smarter with AI.
1. Real-world wins: what's actually working
Let's start with what's proven.
- One SDR team used AI to analyze past deal data and learned their best prospects usually replied within 36 hours. They started timing outreach around that window and saw reply rates jump by 28%.
- Another rep used an AI email assistant to personalize intros using public data (like podcast mentions or LinkedIn posts). It turned cold outreach into warm conversations and doubled her booked meetings in a month.
- A third team fed call recordings into an AI conversation coach. It flagged filler words and weak pitches. Within weeks, close rates climbed by 15%.
AI doesn't just make things faster. It makes every step sharper.
2. Small tweaks, big impact
You don't need to rebuild your workflow. Try a few micro-upgrades:
- Use AI to summarize leads before calls: saves you prep time and helps you sound more informed.
- Let it auto-draft your follow-ups, then edit for tone. You'll send 3x more without feeling robotic.
- Set up smart reminders that track deal progress and nudge you when to re-engage.
Little efficiencies add up. Suddenly, you've got an extra hour a day. That's 5 hours a week to book more meetings.
3. Shift your mindset: AI as your teammate
Stop thinking of AI as a fancy add-on. Start treating it like your co-seller. It handles the grunt work (research, summaries, drafts), so you can do what humans do best: connect, persuade, and build trust.
The best SDRs in 2025 won't be the ones who know the most of the top AI sales automation tools. They'll be the ones who know how to collaborate with them.
So lean in, test, tweak, and trust your AI teammate, because when you do, hitting quota starts to feel a whole lot easier.
You've seen what's possible. Now it's time to take action. Let's wrap up with a quick, practical guide to building your own AI-powered sales stack today.
How to build your AI tool list today
So, you've seen what's possible when AI joins your sales team. Now it's time to take action, and build your own stack that fits how you sell.
Start simple. Here's a quick checklist to get moving:
- Pick one workflow to improve: prospecting, outreach, or follow-up.
- Choose one AI tool that targets that bottleneck. Don't overthink it.
- Test it for two weeks with real but low-risk tasks.
- Track your time saved and response rates.
- Decide: keep it, tweak it, or try another.
Once you've got a few tools working well, it's time to connect them. Combine them for bigger wins: Use prospecting AI to find leads → outreach AI to personalize emails → analytics AI to measure what lands best. When your tools talk to each other, you get a smoother, smarter system that runs almost on autopilot.
And finally = stay curious. AI evolves fast, and the best SDRs evolve with it. Keep testing, keep learning, checking the AI sales tools updates, and don't be afraid to experiment.
Remember, the goal isn't to replace your skills. It's to amplify them. The SDRs who learn how to blend human intuition with AI precision will own the leaderboard in 2025.
Now go build your stack, start small, and let the results speak for themselves.